Product Strategy Lead, Value & Access

Join our payer solutions team in IQVIA Real-World Solutions! Our global HE/HTA/Value & Access Category team is seeking a Product Strategy Lead to develop offerings for Payer customers. We focus on creating global solutions that help clients design and execute evidence generation strategies, meeting payer and health technology assessment (HTA) requirements, and effectively communicating their product’s value story.

Our integrated solutions are built on deep local knowledge of payers, global and local implementation capabilities, and unparalleled access to data. We excel in developing evidence generation strategies that maximize market access success, generating timely and cost-efficient evidence, and crafting compelling value stories for stakeholders. Our expertise spans health economics, statistics, pricing, market access, and real-world data. We believe in tailored solutions over templated approaches, requiring out-of-the-box thinkers to design the most suitable solutions for our clients.

This role will focus on expanding our Value & Access offerings. It's a high-visibility opportunity to join a small but dynamic team, where the right candidate will find the pace and opportunities as energizing as we do!

Role Description

As a Product Strategy Leader, you will connect client and market intelligence with product development and delivery. This role offers strong future development prospects, with career paths leading to senior sales support, thought leadership, or operational management positions within and beyond Value & Access. You will take ownership of developing client-centric products, ensuring IQVIA articulates differentiation and excellence, securing client projects, and achieving market leadership. Utilizing market research, client and account team development, and dedicated delivery teams, you will develop product market requirements, a product development roadmap with defined growth and margin targets, and market-competitive product positioning.

Accountabilities

Strategy Setting and Market Building

• Implement HE/HTA/V&A business vision and objectives, driving strategic development.
• Identify key customer requirements for product solutions, quality, services, and pricing.
• Quantify demand and growth for the product.
• Collaborate with Marketing and Subject Matter Experts to evolve/create new value & access offerings, including AI-driven solutions.
• Build and maintain external stakeholder relationships to enhance IQVIA’s market positioning, data access, and relationships with key influencers.
• Contribute to IQVIA’s thought leadership development.
• Develop product-specific investment and business cases.

Client Leadership and Product Delivery

• Present educational and go-to-market materials about the offerings internally and externally.
• Coordinate development and facilitate sharing of best practices and training materials.
• Develop case studies to highlight IQVIA’s differentiation and expertise in delivering integrated solutions.
• Work with global and regional GTM teams to:
  • Consult with customers to fully understand their needs.
  • Profile and target customers whose pipeline and strategies will require the product and support account planning.
  • Develop annual product growth plans, forecasting product value and associated margin targets.
  • Drive the sales of integrated solutions through active collaboration, providing product-specific SME services during proposal and bid-defense preparation.
• Support teams of RWS professionals in the design, development, and delivery of complex projects to a high standard, meeting or exceeding client expectations.

Desired Qualifications, Skills, and Experience

• Master’s Degree.
• At least 10 years of professional experience in consulting, pharmaceutical, and healthcare industries with a focus on HTA, HEOR, and market access.
• Experience with AI/ML is a plus.
• Proven ability to build relationships, identify client pain points, and develop custom solutions targeted at Market Access stakeholders.
• A track record of driving HQ/global deals, aligned with suitable offerings development experience.
• An established network of contacts in the pharmaceutical industry and payers.
• A high degree of understanding of the processes underpinning payer evaluation and the factors and drivers impacting product development.
• Deep commercial awareness of the healthcare, health technology, and pharmaceutical industries, gained through experience.
• Demonstrated experience in market needs assessments and value proposition development.
• Ability to express ideas clearly and concisely, tailoring messages to target audiences with the