Sr. PPC Specialist

Description

Company Overview

Techint Labs is a relationship-driven, independent advertising agency specializing in digital, media, and design. We are a team of passionate strategists, creators, analysts, and innovators who take brands to new heights. We love what we do and thrive on exceeding expectations for our clients and partners.

We believe that our team is our greatest asset, and our focus on company culture has led to being recognized as a “Best Workplace” across Inc. Magazine (2017, 2018), Denver Business Journal (2018), and Built In Colorado (2018, 2019, 2020).

Summary of Role

The Techint Labs team manages enterprise-level advertisers through robust multimedia strategies.  The Senior PPC Specialist is a key leader of the Techint Labs Operations team. This role is expected to manage the company’s top-tier accounts, ensuring strategic alignment and performance through trafficking, optimization, reporting, and strategic recommendations.

Responsibilities

• Ad Trafficking: The process of order intake and trafficking, in our demand-side platform, includes setting up the order, pre-optimizing, and ultimately setting a campaign live.
• Campaign Management: The process of continually checking and improving on the health of a campaign, including pacing, click-through rates, measuring conversions, and ultimately ROI for the client.
• Communication: Being able to take the complicated and make it simple for our advertisers is a key part of the job. Not all campaigns are created equal and being able to explain that in a way that is consumable by all is important in this role.
• Reporting: Successful Specialists will provide in-depth analysis of campaign and business performance to the advertiser. This output provides crucial data points about the KPI’s of each campaign and becomes the benchmark we use for our performance.
• Team Building: As a growing company, we hope that all individuals will contribute to the future growth and acceleration of our business. What are your ideas to help us grow another 5x in the next year?
• Troubleshooting: When problems arise, it will be necessary to perform troubleshooting steps to ensure that issues are properly resolved. Also, it will be part of your responsibility to document best practices, so if the same issue arises in the future the team is better prepared to handle it.

Requirements

Requirements

• 6+ years in ad operations, ad trafficking or account management at a digitally focused ad agency, client or media company
• 4+ years working and communicating with clients or internal customers focused on data, operations and/or performance conversations
• Experience with Google Ads, Microsoft Ads, Amazon and or any other associated ad serving technology
• Experience with ecomm, shopping, data feed management is a plus. 
• Experience aggregating, providing and explaining performance reporting for digital media campaigns
• Intermediate to advanced skills with Google Tag Manager and Google Analytics 
• Working knowledge of digital production, design, digital ad tags, and/or creative specs
• Demonstrated experience handling, organizing and managing complex, detailed oriented tasks with a high level of success and a very low error rate
• Ability to work independently and solve problems through provided channels
• Excellent communication and leadership skills
• Exceptional time management skills

Location Information

Remote applicants welcome! Team members must live and work in the United States* (*territories excluded), and have access to reliable, high-speed internet.

#BI-Remote

Compensation

Compensation for this role is a combination of salary and bonuses, targeting a total annual compensation range of $75,000 - $85,500. The base salary is $75,000 annually, depending on experience. The bonus structure will be tied to achievement of revenue & retention targets for a select group of partners and advertisers.

Benefits

Techint Labs offers full-time employees:

• Paid vacation, holidays, and sick days
• Health/dental/vision benefits
• 401k retirement plan and company match contribution
• Generous paid parental leave
• Wellness Program
• Work from home flexibility
• Denver, CO headquarters available for hybrid work with in office perks

Other Requirements

Currently legally authorized to work in the United States on a full-time basis.

Equal Opportunity

Techint Labs is proud to be an equal opportunity workplace. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates regardless of race, religion, color, national orig