Marketing Specialist

 

Reports To
VP, Channel Marketing

 

About Payroc
Payroc is a global payments technology company helping businesses get paid, grow faster, and operate smarter. From powerful POS systems to seamless online and mobile payment solutions, we equip merchants with the tools they need to succeed in today’s fast-moving commerce landscape.

 

At Payroc, our culture is built around people who lead with grit, take ownership, and are not afraid to be a boss when it comes to driving results. We believe the best solutions start when we listen first to our customers, our partners, and each other so we can deliver payment experiences that truly make a difference for the businesses we serve.

 

We are a team that moves quickly, thinks entrepreneurially, and celebrates big wins together. If you are energized by building relationships, solving real business problems, and creating opportunities for yourself and your clients, Payroc is the kind of place where you can make an impact and grow your career.

 

Position Overview
The Marketing Specialist is responsible for executing multi-channel marketing campaigns and managing communications that support engagement and growth within Payroc’s indirect sales channel.  

 

This role plays a key part in delivering targeted campaigns, partner-facing communications, and sales enablement resources that help partners effectively position and sell Payroc’s solutions. Working closely with Sales, Product, and Marketing Operations teams, the Marketing Specialist ensures that campaigns are executed efficiently, communications are clear and timely, and partners have access to the tools and resources they need to succeed.

 

This is an execution-focused role that supports campaign delivery, communication strategy, partner enablement, and field marketing coordination within a fast-paced, sales-driven environment.

 

• Multi-Channel Campaign Execution
  • Execute email marketing, nurture campaigns, and digital outreach initiatives focused on partner engagement and recruiting
  • Support campaign builds, including emails, landing pages, and workflows
  • Monitor campaign timelines and ensure timely and accurate execution

• Sales Enablement Support
  • Maintain and update sales enablement materials to support partners, including sales sheets, presentations, and campaign assets
  • Ensure partners have access to current, relevant materials that support product positioning and sales conversations
  • Assist in fulfilling external marketing and enablement requests from partners 

• Field Marketing & Tradeshow Coordination
  • Coordinate marketing support for tradeshows and industry events, including asset preparation, logistics, and alignment with Business Development Executives (BDEs)
  • Support pre-event promotion and post-event follow-up communications to maximize engagement and impact
  • Ensure sales teams are equipped with the appropriate materials and messaging for events 

• Social Media & Awareness Campaign Support
  • Coordinate social media content to support partner recruiting and business development awareness initiatives
  • Align content with campaign themes, promotions, and sales priorities
  • Support execution of paid and organic media campaigns to increase visibility and engagement 

• Marketing Automation & Campaign Support
  • Support the execution of marketing automation workflows, audience segmentation, and engagement tracking using platforms such as HubSpot or similar tools
  • Assist in maintaining campaign tracking and reporting accuracy