Head of Digital Consumer Subscriptions - Sr. Program Director
MedtronicAbout the role
At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You’ll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.
A Day in the Life
We’re designing and piloting new digital health subscription businesses aimed directly at consumers — a bold shift from our traditional B2B implantable device model. As the leader of this initiative, you will build, launch, and scale new digital-first services that engage patients directly, leveraging our existing clinical expertise, trusted brand, and emerging digital assets.This is a unique opportunity to build businesses from the inside — with startup speed and corporate strength.
At Medtronic, we bring bold ideas forward with speed and decisiveness to put patients first in everything we do. In-person exchanges are invaluable to our work. We’re working a minimum of 4 days a week onsite in our Mounds View, MN office as part of our commitment to fostering a culture of professional growth and cross-functional collaboration as we work together to engineer the extraordinary.
Key Responsibilities
Design & launch a B2C subscription business model around a high-value consumer health service (e.g., remote monitoring, insights, coaching, emergency alert)
Develop and iterate on MVPs to rapidly test product-market fit
Own full P&L responsibility: pricing, customer acquisition, retention, and growth
Partner across product, regulatory, IT, marketing, clinical, and sales functions to remove barriers and co-create solutions
Lead with a consumer-first lens, defining the value proposition and user experience
Navigate and influence within a matrixed global organization while challenging legacy assumptions
Build and lead a small cross-functional squad to operationalize the offering
What Success Looks Like
Within 6 months: a validated MVP with real customer usage and learning loops
Within 12 months: first revenue with strong customer satisfaction signals
Within 18 months: a clear business case to scale the service or pivot based on insights
Must Have: Minimum Requirements
To be considered for this role, please ensure the minimum requirements are evident in your applicant profile.
Bachelor’s degree
15+ years of experience in digital health, consumer tech, or subscription-based businesses
8+ years managerial experience (people and/or programs)
Background in healthcare (wearables, connected devices, SaMD, etc.)
Nice to Have
MBA or relevant graduate degree preferred but not required
Proven ability to launch and scale new offerings, ideally in regulated or health-adjacent environments
Deep understanding of subscription metrics (CAC, LTV, churn, retention) and DTC strategies
Strong business acumen — experience with P&L ownership, market sizing, and financial modeling
High EQ and organizational savvy — thrives in complex, consensus-driven environments
Entrepreneurial spirit with a bias for action and data-informed decision-making
Health tech startups (e.g., WHOOP, Levels, Omada, Livongo, Ro, Hims & Hers)
Consumer tech leaders (e.g., Amazon, Apple Health, Fitbit, Calm, Headspace)
Strategy, product, or GM roles in corporate innovation or digital ventures
Physical Job Requirements
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.
The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role.
Benefits & Compensation
Medtronic offers a competitive Salary and flexible Be
Apply for this role
Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.
Apply Now →Generate Application KitFree account required — sign up in 30s