Business Development Representative

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

Snap Inc. is a camera company. We believe that reinventing the camera represents our greatest opportunity to improve the way people live and communicate. Our products empower people to express themselves, live in the moment, learn about the world, and have fun together.

We are building a new Business Development motion and are looking for a Business Development Representative (BDR) to drive outbound prospecting and help scale this function from the ground up. This role is critical in identifying and qualifying new advertisers, conducting discovery calls, and setting up high-quality meetings for our BD Client Partners. The ideal candidate is resourceful, analytical, and excited about contributing to both business growth and process development.

What You’ll Do

• Identify and engage prospective advertisers through personalized, high-frequency outreach campaigns.

• Conduct discovery calls to qualify leads and book strategic meetings for BD Client Partners.

• Build and iterate on outbound sales strategies, continuously improving messaging and targeting.

• Define and track performance metrics, including lead conversion rates, meeting booked, and outbound engagement effectiveness.

• Contribute to the development of BDR workflows, including playbooks, KPIs, CRM hygiene, and enablement content.

• Partner closely with cross-functional teams (Sales, Marketing, Product) to align on messaging and surface advertiser insights.

• Analyze outreach and funnel performance, identifying patterns and opportunities for optimization.

• Stay current on Snap’s ad solutions and product roadmap, helping educate prospects and reinforce value propositions.

Knowledge, Skills & Abilities:

• Strong communication skills and confidence in leading discovery conversations with prospective advertisers.

• Demonstrated success in outbound sales and meeting-setting in a fast-paced environment.

• Experience building or refining sales processes, playbooks, and performance tracking frameworks.

• Highly organized with strong attention to detail and a data-driven mindset.

• Entrepreneurial spirit and comfort with ambiguity; excited to help build a function from scratch.

• Proficiency with CRM tools (e.g., Salesforce) and sales engagement platforms is a plus.

Minimum Qualifications: 

• BA/BS degree or equivalent years of experience 

• 3+ years experience in business development, sales development, or a similar prospecting role.

Preferred Qualifications:

• Proven ability to work in a fast paced sales environment 

• Creative, outside-the-box thinker, and strategist

• Passion for Snap, marketing, and up for the challenge of building something from the bottom up

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, a