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Senior Account Executive, Brand Purpose
Daniel J Edelman HoldingsNew York City, United Statesfull_timeVerifiedPosted 7 Dec 2023
About the role
This role is open to be based from: Washington, D.C.; New York, NY; Atlanta, GA; Miami, FL; Orlando, FL; Chicago, IL; Austin, TX; Dallas, TX; Houston, TX; Los Angeles, CA; Sacramento, CA; San Francisco, CA; Portland, OR; Seattle, WA
Edelman Brand has helped evolve, promote, and protect some of the world’s most iconic and celebrated brands. We aspire to do work that moves people – work that inspires people to not only buy, but to ‘buy-in’ to brands and what they stand for. We thrive off the energy, heart, and hustle of the city around us and apply that same passion to everything we do. From cars to consumer goods, fashion and retail, food and beverage, luxury and technology – we are fanatics about finding an insight or truth that will inform smart strategy, breakthrough creativity, and brilliant programming. The Senior Account Executive, Brand Purpose will support the development of purpose strategy on many of of Edelman’s top clients, recognized leaders in purpose and sustainability. This is a great opportunity to help develop and deploy purpose initiatives across an exciting global business touching some of society’s most pressing issues. Joining a team of specialists leading Edelman Purpose, the role will focus on supporting the team in driving purpose strategy across key brands; contributing to impact planning, programming, and partnership development; and working closely with senior members of the Brand Purpose team and colleagues across the Edelman ecosystem to provide clients with insightful issue analyses, strategic impact recommendations, and business case development. The SAE, Brand Purpose will collaborate with teammates across account and creative teams from strategy through creative development and campaign execution to ensure successful implementation. If you are passionate about issues, curious about brands and consumers, have knowledge of social impact theory and implementation, and are motivated to bring that expertise to bear as a key contributor to integrated, collaborative, and creative teams, then this role is for you.
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age’s 2019 A-List; the Holmes Report’s 2018 Global Digital Agency of the Year; and, five times, Glassdoor’s Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Data & Intelligence (DxI) and Unite
Edelman Brand has helped evolve, promote, and protect some of the world’s most iconic and celebrated brands. We aspire to do work that moves people – work that inspires people to not only buy, but to ‘buy-in’ to brands and what they stand for. We thrive off the energy, heart, and hustle of the city around us and apply that same passion to everything we do. From cars to consumer goods, fashion and retail, food and beverage, luxury and technology – we are fanatics about finding an insight or truth that will inform smart strategy, breakthrough creativity, and brilliant programming. The Senior Account Executive, Brand Purpose will support the development of purpose strategy on many of of Edelman’s top clients, recognized leaders in purpose and sustainability. This is a great opportunity to help develop and deploy purpose initiatives across an exciting global business touching some of society’s most pressing issues. Joining a team of specialists leading Edelman Purpose, the role will focus on supporting the team in driving purpose strategy across key brands; contributing to impact planning, programming, and partnership development; and working closely with senior members of the Brand Purpose team and colleagues across the Edelman ecosystem to provide clients with insightful issue analyses, strategic impact recommendations, and business case development. The SAE, Brand Purpose will collaborate with teammates across account and creative teams from strategy through creative development and campaign execution to ensure successful implementation. If you are passionate about issues, curious about brands and consumers, have knowledge of social impact theory and implementation, and are motivated to bring that expertise to bear as a key contributor to integrated, collaborative, and creative teams, then this role is for you.
Responsibilities:
- Advisory: In partnership with Brand Purpose colleagues, communicate strategic counsel and recommendations along the purpose spectrum (from supply chain to consumer marketing) and across multiple brands and issues
- Strategy: Support brand purpose development and impact strategy on key brands through research and insights development
- Integration & Implementation: Collaborate with account and creative teams in delivering purposeful creative and activation plans; ensure successful implementation
- Education & Team Building: Serve as team lead for internal purpose communications and knowledge sharing
- Client Engagement: Provide polished client management and communication, building strong relationships with Brand teams
- Operations: Work with account teams to ensure operational performance, ensuring the team delivers quality work and client requests are handled in a timely and strategic fashion, adhering to deadlines and budgets
- Professional and Business Growth: Commit to continuous learning and improvement of leadership skills; set and pursue stretch goals; contribute to business growth through introducing clients to new capabilities, building a network of industry contacts, and participating in relevant professional organizations
Basic Qualifications:
- At least 2-3 years of relevant experience in Communications Marketing and/or related fields
- A bachelor’s degree or equivalent work experience
Preferred Qualifications:
- Purpose and sustainability experience: Familiarity and passion for purpose and sustainability theory and practice, specifically relating to brand and corporate engagement societal issues
- Creative and collaborative thinker: Comfort in working with and contributing to diverse, integrated teams to bring creative thinking and solutions to clients
- Understanding of marketing and earned landscape: Familiarity with the value of purpose in driving earned attention and engagement in today’s media environment
- Operations: Have experience working with teams to manage timelines, resources, and budgets
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age’s 2019 A-List; the Holmes Report’s 2018 Global Digital Agency of the Year; and, five times, Glassdoor’s Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Data & Intelligence (DxI) and Unite
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