We anticipate the application window for this opening will close on - 16 Sep 2025

 

At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You’ll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.

A Day in the Life

At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You’ll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.
We value what makes you unique. Be a part of a company that thinks differently to solve problems, make progress, and deliver meaningful innovations.

At Medtronic, we bring bold ideas forward with speed and decisiveness to put patients first in everything we do. In-person exchanges are invaluable to our work. We’re working a minimum of 4 days a week onsite as part of our commitment to fostering a culture of professional growth and cross-functional collaboration as we work together to engineer the extraordinary. 

The Cardiac Rhythm Management (CRM) integrated operating unit tirelessly strives to improve and save the lives of people around the world who are living with cardiac arrhythmias. Our industry leading portfolio is comprised of pacemakers, defibrillators, and implantable cardiac monitors – all of which transmit data to programmers and patient device monitors. This data is then used to help clinicians make informed decisions about how to best treat patients over the lifetime of the device. The programmers, patient device monitors and the Carelink™ software combine to serve as the Patient Care Systems (PCS) portfolio.

We are hiring a passionate, detail-oriented, and strategic Senior Marketing Specialist to lead the creation and execution of marketing plans to effectively communicate the value of Medtronic’s Device Manager portfolio to clinicians, hospital administrators, and our field-based teams. The Senior Marketing Specialist will partner with PCS product managers and sales operations leaders to develop and implement tactics and programs designed to help increase healthcare professional (HCP) awareness, belief, and adoption of Medtronic Device Manager technologies, ultimately improving the usability and workflows of clinicians that choose to utilize Medtronic devices. 

A DAY IN THE LIFE

CRM Device Manager Portfolio Product Marketing

• Develop and execute comprehensive product marketing and communications plans across multiple channels including promotional activities, digital media, campaigns, and sales initiatives to advance our value proposition and drive US adoption of CRM Device Manager Portfolio products
• Articulate return on marketing investment of programs and tactics, tracking metrics and optimizing performance to reinforce the value of investment.
• Act as a consultant for the Patient Care Systems Functional Unit to help guide decisions related to customer preferences, messaging, market needs, and broad-based Device Manager Portfolio strategy.
• Partner closely with Medtronic global PCS marketing partners to enable global expansion and adoption of Device Manager Portfolio products. Communicate marketing programs, launch timelines and expectations, and opportunities for best practice sharing. Understand global needs and unique challenges and communicate needs to internal leaders.

• Act as a point of expertise for information on the product, target market and competitors – gather competitive intel and execute campaigns drive Medtronic brand preference.
• Develop Key Opinion Leader (KOL) relationships, lead customer meetings, and gain physician input that can be used to build advocates and influence CRM remote monitoring strategy.
• Support the development of programs to educate and train physicians, hospital personnel and Medtronic staff on product utilization. Support ongoing sales training and new hire training as needed.
• Work with a patient-first mindset and advocate to address the unmet needs of patients and clinicians. You are energized by innovation and its impact on patient lives.
• Present to key members of the leadership team around marketing initiative status’, product launch metrics and opportunities for growth
• Monitor adoption trends and make recommendations for deeper penetration by partnering with US business leaders.

MUST HAVE: MINIMUM REQUIREMENTS

• Bachelor’s degree required; MBA preferred 
• Minimum of 4 years of relevant experience in marketing in medical device or pharmaceutical industry or deep knowledge of those industries’ key audiences.  

NICE TO HAVE:

• Communication Skills: excellent written, verba