EVP, Media

Merge Storytelling and Technology

MERGE promotes health, wealth and happiness in the world by merging storytelling with technology and offers marketing and technology clients full-service capabilities including strategy, creative communications, experience engineering, performance marketing, media and digital platform development. MERGE has enduring client partnerships with American Express, T-Mobile, LG, Subway, Kate Spade NY, Coach, The North Face, Meta, Adobe, BlueCross BlueShield, Abbott, Astellas, Supernus, CSL, GE Healthcare, Broward Health, Indiana University Health, Nationwide and Morgan Stanley. With 800 employees across offices in Atlanta, Boston, Chicago, Denver, Kansas City, Montreal, New York City and Los Angeles, MERGE uses a talent-to-task process that enables clients to think higher and feel deeper about their customers. For more information, visit mergeworld.com.

Promote Health, Wealth & Happiness

We are committed to promoting health, wealth, and happiness in the world by partnering with purpose-driven clients in purpose-driven industries such as healthcare, financial services, and consumer products. Our deep vertical expertise and category insights stem from decade-long partnerships with our top clients.

Emerge to the Top of Your Career

At MERGE, we strive to create a superior work experience where talented and ambitious people grow. An experience that encourages people to think higher and feel deeper. An experience where people engage minds and hearts to do the best work of their careers.

As EVP, Media you will… 

Be a proven, senior solution-oriented leader with established success across multi-disciplinary media. You will set the vision, mission, and goals for the media teams.  Utilizing deep industry knowledge and experience, you will inspire the team members to push MERGE beyond industry standards to make our media strategy more innovative, smarter, and more robust. You must thrive on developing lasting relationships with agency and client teams and industry partners. 

Be Accountable and Responsible 

• Oversee a large portfolio of business, lead business relationships at the highest level and serve as the executive escalation point for client issues across all verticals 
• Build a national media team of the future for MERGE to support our growth across geographies and practice areas, determine optimal organizational structure
• Grow the offering of Media across all verticals/practices
• Lead our media teams towards achieving unparalleled synergy between digital, social, traditional media, and emerging platforms, ensuring our message resonates effectively with our diverse practice areas
• Lead and inspire a team of media professionals across different specializations, fostering a culture of innovation, collaboration, and accountability
• Push the boundaries of how the department develops & communicates ideas and recommendations
• Ensure operational efficiency by continually evaluating team performance, and identifying process & workflow improvements to ensure adherence to media best practices
• Provide media planning leadership for key account(s), including participation in strategic client meetings & communication
• Support new business presentations 
• Stay on the leading edge of industry trends, and create energy among the team for fresh thinking
• Be accountable for team bandwidth by evaluating team allocations, monitoring utilization  rates and supporting the development of presentations/pitches
• Collaborate with other agency departments to bring strategic media perspectives to integrated teams
• Able to lead & train Media teams on how to develop strategic and tactical media recommendations
• Provide an energy level that brings new and exciting ideas, motivating other team members
• Foster and lead relationships with current and prospective media partners (Google and Meta are critical)
• Stay abreast of emerging trends and innovations in omnichannel media, adapting strategies to maintain competitive advantage and meet evolving consumer expectations
• Utilize analytics and insights to guide strategy, optimize media mix, and improve customer engagement, ensuring all content is data-informed
• Identify opportunities for additional tools needed to stay on top of current trends and to ensure the team is delivering strong strategic recommendations to our clients
• Support team development & individual employee growth through regular touch-bases, providing ongoing feedback

These are the qualifications we’re looking for 

• 20+ years of traditional and digital media planning experience required, experience in health, consumer and financial verticals