Marketing Execution Associate
SAPAbout the role
Requisition ID: 400706
Work Area: Marketing
Expected Travel: 0 - 10%
Career Status: Graduate
Employment Type: Regular Full Time
Career Level: T1
Hiring Manager: Kate Ratliffe
Recruiter Name: Patrick Johnson
Additional Locations:
What you'll do
- Own the activation of the global paid media program for a specific solution area, by driving optimizations on both the SAP and agency side
- Be main point of contact for media agency interaction when it comes to activation and optimization of paid media campaigns
- Communicate data the agency needs - all campaign materials, content, TAL, etc in order to go live
- Manage changes to paid media plans (with agency)
- Identify paid media cookie pool and retargeting opportunities?
- Set up paid media tests/pilots, enable format testing, ad copy testing
- Manage campaign optimization based on performance analysis and increase campaign performance
- Optimize paid media customer journey cross channel within an always on campaign
- Manage stakeholder relationship and collect needed information to run paid media campaigns
- Brief and align with internal stakeholders in order to optimize leverage and impact of planned marketing activities
- Drive consistency and standardization with global stakeholders and channels experts
- Be responsible for the implementation of new processes and standardized ways of working
- Create performance reports
What you bring
- 2 years of experience in digital marketing with multiple tactics, paid & organic (focus paid media) with min. 1 year in marketing execution
- Experience in working for or at least with paid media/advertising agencies
- Knowledge of high-tech industry & SAP's audience
- Experience in designing integrated always on cross channel customer journeys
- Data driven digitial first mindset
- Strong in Paid Media Analytics and Project Management
- Skills to act as consultant and advisor to other stakeholders for digitial tactics & program
- Excellent organizational & planning skills
- Strong team player who loves to connect & collaborate
- Driver of trends & pilots
- Positive hands-on and pro-active attitude
- Excellent communication skills in English
Meet your team
If you are searching for a company that's dedicated to your ideas and individual growth, recognizes you for your unique contributions, fills you with a strong sense of purpose, and provides a fun, flexible and inclusive work environment, apply now.
Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.
We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and h
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