Manager, Site Merchandising, West Elm

We hope you're interested in building a home with us. Even if you don't feel that you meet every requirement listed in this job description, we still encourage you to apply.

 

About the Site Merchandising Team

We’re responsible for delivering a superior site experience for the customer by using data and customer insights to deliver easy, inspiring product discovery and helpful, intuitive, content-rich product pages. 

Position Overview: Manager, Website Merchandising

As the Manager of Website Merchandising, you will play a pivotal role in driving the merchandising strategies for our channel, utilizing site analytics to enhance the overall customer experience.

Responsibilities:

• Develop and manage the digital strategy roadmap for Textiles & Decorative Accessories, identifying opportunities for site merchandising improvements and enhancing sales performance while optimizing site KPIs.
• Monitor and analyze website traffic, user behavior, and conversion metrics to identify areas for improvement and implement data-driven optimizations.
• Collaborate closely with the Merchandising teams to pinpoint key opportunities within the category and channel, ensuring alignment with overarching business objectives.
• Establish streamlined processes in co-ordination with cross-functional teams to facilitate the execution of seasonal launches, ensuring timely and accurate implementation.
• Conduct regular audits of product listings and ensure accurate and up-to-date product information, including pricing, descriptions, and images.
• Implement merchandising strategies to optimize product placement improving discoverability and conversion rates.
• Maintain clear and consistent communication of deliverables to cross-functional partners, fostering collaboration and alignment across departments.
• Identify brand-building photography needs and facilitate discussions with the photo studio to streamline processes and prioritize brand objectives.
• Provide ongoing support and education to internal stakeholders on website merchandising best practices and tools.
• Participate in cross-functional meetings with technology partners, offering insights from a customer and site merchandising perspective to inform site-related tests and enhancements.
• Conduct regular analysis of weekly, monthly, and ad hoc reports to identify growth opportunities and inform strategic decisions for the channel.
• Lead a team of one or more employees, overseeing the assignment and prioritization of digital strategy projects, and resolving any obstacles to ensure accurate product setup and timely launches.
• Participate in key cross-functional product assortment and investment review meetings to contribute insights and align website merchandising strategies with broader business objectives.
• Support cross-functional projects and initiatives as needed, contributing expertise in website merchandising and customer experience.
• Stay informed about industry best practices, competitor activities, and emerging trends in eCommerce and website merchandising, incorporating relevant insights into strategy development.

 

This role presents an exciting opportunity to drive impactful changes in our website merchandising efforts, contributing to our overall business growth and enhancing the customer experience.

 

Criteria

• Related bachelor’s degree preferred.
• 5+ years of Site Merchandising experience.
• Excellent project management skills
• Strong affinity for the product and brand
• Proven analytical and business planning skills.
• Able to make timely decisions, anticipate problems, and provide creative solutions.
• Well-organized and detail-oriented
• Able to deal with ambiguity and a changing environment.
• Excellent written and verbal communication skills
• Strong quantitative skills
• Experience creating PowerPoint presentations.
• Intermediate Excel skills (working knowledge with pivot tables and v-lookups)
• Ability to perform work onsite in the (New York, San Francisco, Rocklin, Portland, San Jose) office full-time pending state, local, and Company return-to-work guidance during and after the COVID-19 pandemic.

 

We believe in People First

We firmly believe that working in a culture focused on diversity, equity, and inclusion spurs innovation, creates healthy and high-performing teams, and delivers superior customer experiences. Our DEI initiatives prompt associate participation and engagement, aligning with our core vision to reflect the communities where we do business and put people first. 

 

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