AdOps Lead

About Wurl, LLC.

Do you want to help grow an incredible entertainment and ad tech company with a fantastic culture, collaborate and grow your career, while working remotely?  

Wurl is redefining TV through our mission of connecting all the world’s programming with all the world’s viewers. And in pursuit of this, Wurl has become the world leader in powering streaming TV. Our industry-leading platform helps renowned media companies such as A+E Networks, AMC Networks, BBC Studios, Bloomberg, CNN, Reuters, and Sony create streaming TV channels and deliver programming to the world’s biggest Streamers, including Amazon, Roku, Samsung TV Plus, LG, VIZIO, and Rakuten. Today, Wurl interconnects over 1200 streaming channels and Streamers, reaching more than 300 million connected TVs in over 50 countries. The Wurl Network makes it effortless for Content Companies to build global distribution for branded FAST channels, live events, and on-demand programming, as well as manage and monetize their ad inventory.

We're an entertainment tech startup with 160+ team members across the world. We've been recognized as a “Great Place to Work" after the first two years by fostering an inclusive and mission-driven culture. In addition to RSU’s and great benefits, our people work remotely.

AdOps Lead (US - Remote)

Wurl is seeking an experienced, detail-oriented AdOps Lead, to both contribute individually and grow into managing a small team. This role will own configuration, execution, monitoring, and evolution of Perform campaigns. The AdOps Lead should be familiar, and be able to interface with, the complete video ad insertion ecosystem: direct-sold and programmatic demand, DSP and SSP integration, campaign and inventory management. Tasks will include onboarding new customers, debugging, optimizing campaigns, and solving partner ecosystem issues. 

This role is directly responsible for campaign management as well as communicating with other departments, customers, and vendors to ensure campaign quality and performance. 

 

What you will do:

• Manage Wurl’s Perform demand and supply operations.
• Interface with Wurl’sAdTech and engineering teams as well as sales teams
• Troubleshoot fill-rate, use-rate, and render-rate issues.
• Interface with Wurl’s partner ecosystem to help them resolve ad insertion issues.
• Monitor crucial performance metrics for system health and propose solutions to scaling and inefficiency issues. 
• Propose improvements to the architecture to improve monetization, including integrations with DMPs, methods for audience segmentation, and improved targeting methods.
• Own reconciliation processes with Demand sources. 

 

Who we are looking for:

• 5+ years experience with solution definition, or product management in OTT video ad insertion; familiarity with video processing, OTT video distribution, and OTT streaming systems.
• Experience with Performance marketing and its operational processes and campaign management needs.
• Solid technical background with understanding and/or hands-on experience in managing ad campaigns, digital video ingestion, and ad serving concepts (separation, frequency capping, blocking, . . . ).
• Hands-on experience managing AdOps on leading ad decision servers including SpringServe, DFP, Freewheel, SpotX, BeachFront, and Magnite.
• Experience with video inventory on OTT/ CTV platforms.
• Familiarity with DSPs, SSPs, Agency Trading Desks, and Private Marketplaces; understanding of best practices in monetizing ad revenue across partners/exchanges 
• Familiarity with concepts such as cue insertion, transcoding, monetization analytics.
• Familiarity with VAST, VMAP, SCTE-35, and related ad insertion protocols.
• Proven history of forging strong, long-lasting relationships with senior executives and operational leaders.
• Experience and successful track record in creatively presenting complex concepts in an easily digestible manner to cross-functional teams, including Sales, Product, Engineering, and Executives.
• Excellent written, verbal, and presentation skills
  

 

What We Offer

• Competitive Salary & Equity
• Strong Medical, Dental and Vision Benefits, 90% paid by Wurl
• Remote first policy
• Flexible Time Off
• 12 US Holidays
• 401(k) Matching
• Pre-Tax Savings Plans, HSA & FSA
• Ginger, Aaptiv and Headspace subscriptions for mental and physical wellness
• OneMedical subscription for 24/7 convenient medical care
• Paid Maternity and Parental Leave for all family additions
• Discounted PetPlan and easy at home access to Covid testing with empowerDX