Director, Sales - NA Pack & Design Research
NielsenIQAbout the role
Company Description
R26_0011356
This is a remote position for candidates currently living in the Unites States.
Job Description
About this job
Exciting Opportunity: Drive the Growth of Pack & Design Research in North America
Are you passionate about unlocking the power of data to shape packaging and design strategy? We’re looking for a dynamic leader to support the growth of our Pack & Design business across North America. This is a unique opportunity to develop and sell winning programs that deliver deep consumer insights, fuel marketing effectiveness, and enable clients to strengthen their ability to stand out at shelf and meet consumer needs. If you thrive in a fast-paced, collaborative environment and are ready to make a measurable difference, we’d love to hear from you.
Reporting to the Practice Area Leader, you’ll play a central role in driving client adoption of NielsenIQ’s Pack and Design solutions. This includes working closely with commercial teams to identify and nurture sales opportunities, shape compelling proposals, support/lead pitches, and guide clients toward the right solutions for their needs. The NA Pack & Design Director of Sales is accountable for accurately managing an active sales pipeline with consistent sales forecasting as well as prospecting, value creation, negotiating and closing deals. Your focus will be on delivering high value client opportunities, contributing to revenue growth, and helping position NielsenIQ as a trusted partner in Pack & Design research. This is an important business development role for someone who thrives on collaboration, influence, and turning opportunities into results.
Key Accountabilities & Responsibilities
- Drive Revenue Growth
- Identify and activate opportunities to grow Pack & Design research adoption, supporting sales teams with strategic input and expertise. This involves developing and executing targeted activation plans to engage clients and win over their partnership in Pack & Design research.
- Drive profitable growth – ensure appropriate cost to revenue
- Strengthen Client Relationships
- Act as a trusted advisor, helping clients understand how our Pack & Design capabilities can address their business challenges and deliver measurable impact. This includes the preparation of high-quality, high-value responses to RFIs and RFPs and other proposals - helping craft pitches that differentiate NielsenIQ in the market and remain laser-focused on meeting client goals.
- Craft client engagement plans alongside Account Development /Business Partner teams
- Amplify Product Value
- Champion our Pack & Design solutions across internal teams and with clients: Ensuring stakeholders are equipped to confidently position and promote our offerings and showcasing impact through compelling success stories and thought leadership, including external articles and LinkedIn content. Always staying informed on evolving product capabilities and market challenges to maintain relevance and credibility.
- Enable Team Collaboration
- Share knowledge, insights, and best practices across teams to foster alignment, build capability, and support collective success. Help shape and energize team routines and knowledge via workshops and training sessions that build capability, spark engagement, and drive performance.
Core KPIs
- Revenue Achievement: Consistently meet or exceed assigned revenue and margin targets through strategic client engagement and solution alignment.
- Client Conversion: Drive adoption of NielsenIQ’s Pack & Design solutions by identifying opportunities and influencing decision-makers across key accounts.
- Engagement Excellence: Deliver compelling pitches and proposals that resonate with client needs, contributing to high engagement and conversion rates.
- Knowledge Sharing: Actively contribute to internal initiatives by sharing expertise, fostering collaboration, and supporting team development.
- Visibility and Awareness: Elevate product visibility through impactful presentations, participation in industry events and the adaptation of high-quality sales materials.
A Little Bit About You
Are you passionate about marketing execution elements like Packaging and Design to help drive growth? We are looking for a savvy salesperson, with a deep sense of urgency and accountability to deliver against financial targets. Can you effectively tell a story that captures the audience, no matter what level, and bring them along your journey? Are you able to work collaboratively as part of a remote team within a dynamic and challenging environment while maintaini
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