Project Sales Engineer – ASEAN (Kuala Lumpur)

Who We Are

At Amazon Filters Ltd, we are a leading UK manufacturer of bespoke filtration solutions serving a wide range of sectors including water treatment, food & beverage, pharmaceuticals, energy, oil & gas and industrial process industries. For over 40 years, we have designed and manufactured high‑quality filtration products and systems that enable our customers to deliver operational excellence and meet demanding regulatory requirements.

As a growing and internationally focused business, we are always looking for ambitious, values‑led individuals to join our journey and help us expand our global footprint.

The Role

As a Project Sales Engineer – ASEAN, you will join our ASEAN team and play a key role in expanding Amazon Filters’ footprint in industrial filtration solutions across the region. You will be instrumental in driving capital project sales and business development activity, working closely with the ASEAN Business Development team to grow our presence in strategic markets.

You will develop and manage a pipeline of large‑scale filtration projects, engaging early with EPC contractors, engineering consultants, package providers and end‑users to specify Amazon Filters solutions at the front end of project lifecycles.

This is a commercially focused, technically informed role combining relationship building, bid management and strategic sales activity. You will take ownership of lead generation, project opportunities, quotations and bid follow‑up, supported by our Project Specialists and Proposals Engineering teams.

This role operates on a home‑based model with extensive travel across the ASEAN region (typically over 50%), with occasional overseas meetings, conferences and assignments.

Key Responsibilities

Sales & Business Development

• Develop and execute annual sales forecasts and business development plans aligned to regional strategy

• Identify, qualify and manage capital project opportunities involving industrial or large‑scale filtration systems

• Build and maintain a strong pipeline of opportunities across key sectors and markets

Client & Consultant Engagement

• Establish and strengthen relationships with EPC firms, engineering consultants, contractors, package providers and end‑users

• Promote specification of Amazon Filters products early in project lifecycles

• Act as a trusted technical and commercial partner throughout the sales process

Bid, Tender & Project Support

• Support the preparation of bids, tenders, RFQs and technical proposals for major capital projects

• Work closely with Project Specialists, Proposals Engineering, R&D and Manufacturing teams to develop technically compliant and commercially competitive solutions

• Participate in contract structuring and negotiations relating to supply terms, warranties and after‑sales support

Strategic Sales & Market Intelligence

• Promote high‑value, engineered filtration solutions that meet performance, regulatory and environmental standards

• Monitor project pipelines, market trends, competitor activity and emerging regulations

• Identify and develop strategic partnerships with OEMs, distributors and systems integrators

Reporting, Forecasting & Governance

• Maintain accurate CRM records, pipelines and sales forecasts

• Provide regular reporting on activity, opportunities and KPIs to Sales and Business Development leadership

• Present forecasts and strategic updates to senior stakeholders when required

Collaboration, Compliance & Professional Conduct

• Communicate regularly with internal sales and operational teams to share customer feedback and market insight

• Represent Amazon Filters professionally at all times and support the company’s reputation

• Complete mandatory Amazon Learn training and adhere to health & safety and ISO standards

About You

We are looking for a commercially driven sales professional with proven experience in capital projects, who is comfortable working independently, tra