Senior Brand Designer (Freelance/CT)

<h2><strong>About Siena</strong></h2><p>Siena is building enterprise empathic AI Agents powered by reasoning-adept LLMs. Siena is the first AI Agent of its kind, designed to integrate with existing systems and interact with customers across multiple channels from a single, unified platform.</p><p>If you're excited about the intersection of human-to-machine communication and want to be part of a team driving innovation and making a real impact in automating agentic workflows, join us on our mission to revolutionize customer experience through empathetic AI.</p><p><strong>Our AI-First Philosophy</strong></p><p>At Siena, AI isn't just a tool—it’s embedded in our DNA. We believe that leveraging AI-first workflows empowers individuals to work smarter, faster, and more creatively. Our team embraces AI-powered augmentation in everything we do, from research to execution, making us more efficient and innovative every day.</p><h2></h2><h2>What You’ll Do</h2><p>As our Brand Graphic Designer, you’ll work closely with the marketing, product, and content teams to bring Siena’s visual identity to life across every channel. Your work will touch:</p><ul><li><p>Website graphics and blog visuals</p></li><li><p>Social media assets</p></li><li><p>Campaign visuals and brand storytelling</p></li><li><p>Slide decks and one-pagers</p></li><li><p>Templates, layouts, and scalable design systems</p></li><li><p>Product visuals and explainer graphics that make complex ideas simple</p></li></ul><h2>Design Style We Love</h2><p>We’re inspired by brands that balance warmth and clarity. Think:</p><p><strong>Perplexity, Notion, Linear, Slack</strong></p><p>Design that’s clean, modern, human, and expressive.</p><p></p><h2>What You Bring</h2><ul><li><p>Experience designing for B2B or SaaS brands</p></li><li><p>A strong eye for minimalist, emotionally intelligent design</p></li><li><p>Proficiency in <strong>Figma</strong> and <strong>Adobe Creative Suite</strong> (Illustrator, Photoshop, After Effects, etc.)</p></li><li><p>Understanding of static and motion-based visual storytelling (you don’t need to animate, but you know how your work translates to motion)</p></li><li><p>Strong instincts for layout, hierarchy, and typography</p></li><li><p>Ability to turn technical content into clear, engaging visuals</p></li><li><p>Comfort working in a fast-paced, collaborative environment</p></li><li><p>Must know how to leverage AI with design</p></li></ul><h2>Bonus Points</h2><ul><li><p>Background in customer experience–focused industries</p></li><li><p>Experience at an AI company or startup</p></li><li><p>Motion design or light animation skills</p></li><li><p>A strong portfolio of B2B SaaS marketing and brand work</p></li></ul><h2>How to Apply</h2><p>Send us your <strong>portfolio</strong>, <strong>resume</strong>, and a brief note on why this role feels right for you. Include:</p><ul><li><p>Examples of social or web content you’ve designed</p></li><li><p>Campaigns or visuals you’re proud of</p></li><li><p>How you approach clarity and emotion in design</p></li></ul><h2><strong>Why Join Us</strong></h2><p>We’re a startup, so no fancy offices or corporate fluff. But here’s what we do offer:</p><ul><li><p><strong>Make a real impact.</strong> Your work directly shapes our product and company.</p></li><li><p><strong>A voice that matters.</strong> In a small team, every perspective counts—yours included.</p></li><li><p><strong>Work your way.</strong> Whether it’s from home, a coffee shop, or a moon base—if you're productive, we’re happy.</p></li><li><p><strong>Competitive compensation.</strong> Great salary plus the opportunity for equity or stock grants.</p></li><li><p><strong>Flexible time off.</strong> Take at least 15 days—more if you need it.</p></li><li><p><strong>A learning budget.</strong> If you're growing, so are we.</p></li><li><p><strong>The thrill of building something new.</strong> Join us at a stage where your contributions matter most.</p></li><li><p><strong>Tackling meaningful challenges.</strong> We’re redefining how work gets done through AI.</p></li></ul><h2><strong>Our values</strong></h2><p>We’re not about corporate jargon—here’s what truly matters to us:</p><ul><li><p><strong>Curiosity and creativity</strong>: You always seek new knowledge, ask questions, and explore different perspectives to deepen your understanding.</p></li><li><p><strong>Customer empathy</strong>: You are driven by our customers’ success. You see needs they can’t articulate.</p></li><li><p><strong>Resilience</strong>: You bounce back from setbacks, adapt to change, and thrive in the face of challenges.</p></li><li><p><strong>Ownership and autonomy</strong>: When things break, you fix first, explain later.</p></li><li><p><strong>Relationships</strong>: You create bonds with your colleagues - building trust and sharing success.</p></li><li><p><strong>Craft and speed</strong>: You balance vision with pragmatism. Your standards pull everyone higher.</p></li><li><p><strong