Senior Product Marketing Manager

Company Description

Our Mission

At Palo Alto Networks® everything starts and ends with our mission:

Being the cybersecurity partner of choice, protecting our digital way of life.
Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.

Who We Are

We take our mission of protecting the digital way of life seriously. We are relentless in protecting our customers and we believe that the unique ideas of every member of our team contributes to our collective success. Our values were crowdsourced by employees and are brought to life through each of us everyday - from disruptive innovation and collaboration, to execution. From showing up for each other with integrity to creating an environment where we all feel included.

As a member of our team, you will be shaping the future of cybersecurity. We work fast, value ongoing learning, and we respect each employee as a unique individual. Knowing we all have different needs, our development and personal wellbeing programs are designed to give you choice in how you are supported. This includes our FLEXBenefits wellbeing spending account with over 1,000 eligible items selected by employees, our mental and financial health resources, and our personalized learning opportunities - just to name a few!

At Palo Alto Networks, we believe in the power of collaboration and value in-person interactions. This is why our employees generally work full time from our office with flexibility offered where needed. This setup fosters casual conversations, problem-solving, and trusted relationships. Our goal is to create an environment where we all win with precision.

Job Description

Your Career

As a Sr. Product Marketing Manager at Palo Alto Networks, you will play a key role in planning and executing the product marketing strategy for the Prisma SD-WAN product within our Prisma SASE portfolio.

You will work closely with marketing, product management, industry analysts, sales, customers and technology partners, to deeply understand our target audience, their key security issues and the competitive landscape. This knowledge will empower you to define our unique value proposition then drive messaging, content creation, thought leadership, sales enablement and competitive analysis for the product line that you are responsible for. 

Working closely with key stakeholders to develop and execute your strategy, your success will drive innovation and establish Palo Alto Networks as the clear leader in SD-WAN.

Your Impact

• Establish the unique value proposition and messaging for your product line, with a clear understanding of the target markets and buyer personas

• Author compelling, high-quality content, both at a business and a technical level, in a variety of formats including print, web, social media, and video

• Launch products and collaborate with field teams to execute marketing campaigns to deliver on awareness and pipeline targets

• Enable the sales and channel teams to understand, present and become subject matter experts in SD-WAN

• Effectively work at building and executing plans that cross different functional groups, including product management, GTM, sales, and cross-functional marketing teams

• Represent the company in customer engagements and at events, to evangelize our point of view and be recognized as an expert in your industry

Qualifications

Your Experience 

• 5+ years in cybersecurity, ideally in SD-WAN, SASE, or network security technologies

• 3+ years of product marketing experience

• Outstanding verbal and written communication skills

• Proven ability to collaborate with diverse stakeholders

• Creative thinker able to develop and deliver engaging presentations in a range of environments, from large internal teams, to industry conferences and customer briefings

• Experience in cybersecurity or with network security technologies

• Bachelor’s degree or equivalent required

Additional Information

The Team

Our Marketing team has an opportunity like no other industry: high impact work and the chance to change the future of digital security, globally. Your hands will be in industry-leading content created in the face of rapidly growing threats: cyberattacks. Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our industry, and helping our internal teams, customers, and partners address the ever-changing t