Group Marketing Manager, PFA Mapping
Boston ScientificAbout the role
Additional Location(s): N/A
Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance
At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.
About the role:
The Group Product Manager sets the strategic direction and business objectives for the product lines and manages the formulation and execution of comprehensive business plans to achieve such objectives.
Your responsibilities will include:
- Use classic marketing capabilities to further business objectives, such as market understanding, market segmentation, customer targeting, product positioning and message development.
- Creates innovative downstream marketing solutions, programs and tools to create value and support the needs of the Sales Team.
- Set strategic direction for the business; work with the team to formulate actionable, comprehensive business plans (e.g., integrated marketing business plans, product portfolio and commercialization plans, technology roadmaps, market development plans, etc.) to achieve objectives.
- Oversee the execution of business plans through appropriate strategies, tactics and action plans. Develop annual operational budget for the business and ensure the availability of resources required for plan execution.
- Direct team's utilization of marketing science tools and methodologies for market analysis, and manage development of strategies and tactics designed to eliminate or mitigate market barriers, including technical, operational, economic, regulatory and sales channel barriers.
- Identify, analyze, and recommend franchise business development opportunities.
- Supports creation of training plans to prepare for commercial launch
- Spends time in the field to gain market and clinical insights, as well as build relationships with key physicians.
- Develops forecasts for supply chain as well as overall revenue planning.
- Crafting training plans and tactics that will impact perception and adoption of capital solutions globally.
Required qualifications:
- Bachelor’s degree and at least 5+ years of professional related experience within medical device industry
- Downstream marketing experience (i.e. product management, sales engagement and campaign)
- Analytical skills and ability to craft business plan
- Demonstrated success supporting and/or managing complex projects
- Ability to develop clinical expertise in medical devices
- Experience with determining customer needs within medical device markets
- Travel up to 30% domestic, with potential for international
Preferred qualifications:
- EP Mapping experience strongly preferred
- Higher education such as Master’s or MBA
- Demonstrated success working as an integral cross functional team member
- Excellent communication and interpersonal skills
- Sales experience
Requisition ID: 592046
As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.
So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!
At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we se
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