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Brand Marketing Designer

Credo.AI
USA Remote, United StatesRemotefull_timeVerifiedPosted 13 Oct 2024

About the role

About Credo AI 

Credo AI is a venture-backed company on a mission to empower organizations to responsibly build, adopt, procure and use AI at scale.  Credo AI has built a pioneering platform for context-driven AI governance, AI risk assessment and compliance (to regulations like the EU AI Act and standards like NIST AI RMF, ISO 42001 etc) to ensure compliant, fair, and auditable development and use of AI. Our goal is to move responsible AI development from an “ethical” choice to an obvious one-by ensuring AI’s benefits are universally accessible while addressing the full spectrum of its risks. We aim to do this both by making it easier for organizations to integrate  responsible AI Governance  practices into their AI development and by collaborating with regulators/policymakers to set up appropriate ecosystem incentives. Founded in 2020, Credo AI has been recognized as a one of the Most Innovative Companies of 2024 by Fast Company, a Technology Pioneer by the World Economic Forum, named to the CBInsights' AI 100 List and World's Most Promising Startups list, and included in Fast Company’s Next Big Thing in Tech and Intelligent Applications Top 40 by Madrona, Goldman Sachs, Microsoft and Pitchbook.

About the Role

What we are looking for: Credo AI is seeking a dynamic Brand Designer proficient in elevating brand identities, redesigning websites, and crafting compelling collateral for product marketing, content, sales and field marketing.

As a brand designer at Credo AI, you will: 

Brand Aesthetics and Innovation:

  • Grasp the current brand design aesthetic and guidelines, actively seeking opportunities to enhance and broaden our visual communications.

  • Lead the creation and management of a comprehensive design system to maintain brand consistency across all platforms.

Website Redesign and Design Maintenance:

  • Redesign and optimize our company website for an improved user experience and visual appeal.

  • Ensure the website aligns with brand guidelines and effectively communicates the company's value proposition.

  • Implement design SEO best practices and stay updated on digital design trends to enhance website performance.

  • Manage and design the Webflow site as needed and keep track of the site performance.

Marketing & Sales Enablement Content Design:

  • Produce various marketing collateral, including presentations, webinar graphics, social media and campaign assets, blog visuals, email campaigns, and occasional motion graphics/videos.

  • Ensure all marketing materials are visually engaging and aligned with our brand's visual identity.

  • Collaborate with the product marketing team to design and develop impactful sales enablement materials, including presentations, datasheets, case studies, and product guides that align with our brand and marketing strategies.

  • Work closely with sales and product teams to understand the key features and benefits of our products, ensuring that the sales enablement materials effectively communicate these points to facilitate the sales process.

  • Participate in strategy sessions with the marketing and sales teams to identify new opportunities for creating materials that support sales objectives.

  • Evaluate the effectiveness of existing sales enablement materials and recommend design improvements or updates to enhance their impact and ensure alignment with evolving product features and market trends.

  • Ensure all sales enablement materials are easily accessible to the sales team and are updated regularly to reflect the latest product information and branding guidelines.

You might be a good fit if: 

  • Prioritize attention to detail and apply creative problem-solving skills across various channels and target audie

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Company

Credo.AI

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