National Account Manager Retail RFID Labels -Northwest Arkansas

The National Account Manager for Source Tagging is a high-growth, fast-paced sales role responsible for driving new business and expanding source tagging revenue within an assigned territory. This role is focused on winning new opportunities and developing strategic account relationships with Retail suppliers, consumer goods manufacturers, and packaging companies that support retail products entering major big-box channels.

The ideal candidate will understand how retail suppliers operate within Walmart’s ecosystem, including packaging requirements, retailer expectations, compliance pressures, speed-to-market demands, and the importance of labeling as both a functional and strategic part of the product journey. This individual must be capable of positioning RFID and source-tagging solutions not simply as labels, but as business tools that improve inventory visibility, retail execution, supply chain efficiency, and on-shelf availability.

This position requires someone who understands packaging and labeling construction, material selection, print technologies, application methods, and production environments, while also being able to engage suppliers commercially on how packaging decisions impact retail success. The role will involve targeting suppliers across consumer goods, general merchandise, hard-to-tag products, and emerging categories where RFID adoption is expanding.

Success in this role requires strong prospecting skills, the ability to open new accounts, manage complex sales cycles, and build relationships across procurement, packaging engineering, operations, and executive leadership within customer organizations. The candidate must be comfortable leading business development conversations, identifying unmet needs, and converting those opportunities into long-term revenue growth.

Job Duties

• Build and grow strategic relationships with key CPG companies: Educate consumer packaged goods companies on how Checkpoint Systems solutions improve sales through increased on-shelf availability, inventory accuracy, loss visibility, and retail compliance. Position Checkpoint as a long-term strategic partner and drive preference for Checkpoint products and solutions.
• Develop and expand relationships with packaging companies and converters: Understand customer packaging requirements, production challenges, and commercial objectives. Position Checkpoint’s portfolio of good, better, and best RFID labeling and source-tagging solutions to meet customer needs while differentiating value against competitive offerings.
• Drive competitive conversion opportunities: Identify competitive accounts, uncover unmet needs, and convert business by demonstrating the technical, commercial, and operational advantages of Checkpoint solutions over alternative suppliers.
• Leverage customer relationships to generate new business growth: Maintain regular communication with existing and prospective customers to identify expansion opportunities, new programs, and emerging applications across retail supplier markets.
• Target Retail suppliers and big-box retail supply chains: Develop business with suppliers supporting retail and other major retailers by understanding retail compliance requirements, packaging expectations, and source-tagging opportunities across consumer goods and general merchandise categories
• Market analysis and competitive intelligence: Monitor RFID market trends, retail mandates, packaging innovations, and competitor activity. Provide market feedback and voice-of-customer insights to internal product development, sales leadership, and strategy teams to support solution advancement.
• Cross-functional internal collaboration: Work closely with product management, operations, technical teams, sourcing, and global commercial teams to ensure customer needs are translated into executable commercial solutions.
• Business development and pipeline generation: Identify, prioritize, and pursue new business opportunities through direct prospecting, customer engagement, industry networking, and collaboration with internal teams.
• Thought leadership and market education: Serve as a voice of the customer internally by contributing market insights during national meetings, quarterly reviews, retail communications, and industry updates.
• Industry representation: Support and participate in trade shows, customer ev