Senior Product Marketing Manager, Cortex XDR

Company Description

Our Mission

At Palo Alto Networks® everything starts and ends with our mission:

Being the cybersecurity partner of choice, protecting our digital way of life.

Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.

FLEXWORK is an employee-centric reimagining of how we work. We built FLEXWORK based on employee feedback – it is about flexibility, trust, and choice whenever possible. It’s been a journey of disruption that has yielded the best of our values. We offer as much flexibility as possible, and choices that enable you to be most productive, including benefits that meet your needs and learning opportunities that you feel passionate about.

Job Description

Your Career

As a Senior Product Marketing Manager, XDR, you will be the expert, voice and go-to-market driver for Cortex XDR, the industry’s first extended detection and response platform spanning all data sources to stop modern attacks. 

You will work closely with product management, product marketing and other cross-functional stakeholders to define and execute the positioning, messaging and all GTM activities of XDR and our mission to modernize the SOC.

We expect office-based employees to be in the office four days per week, with one day working from where they choose. We believe being together facilitates casual conversations and those magic moments where we can work on issues and ideas informally. These moments build capability and deepen trusted relationships and allow our people to feel safe in taking risks and being disruptive. Like so many companies, we are working through the details and things could change …. but in general if a role is deemed office-based we want our teams to be together four days per week.

Your Impact 

• Work closely with Product Management to build a shared market and product vision, and a cooperative relationship that forms the foundation of all product marketing activities
• Be a subject matter expert and a go-to resource for the sales and field marketing teams
• Create strong product marketing content, including datasheets, whitepapers, blogs, and presentations focused on XDR and overall security operations - You like to write and present
• Leverage an in-depth knowledge of XDR, EDR and security operations to translate product capabilities into simple, compelling messages and tools that resonate with customers
• Partner with the broader marketing team to build content and drive activities that deliver customer awareness, education and demand generation
• Present at internal and external events, highlighting our vision for the modern SOC
• Be a subject matter expert and a go-to resource for sales and marketing teams
• Track the security operations market and competitive landscape in collaboration with product, marketing, and sales leadership
• Provide a strong technical and business understanding of how customers are using our product to incorporate into product positioning and to  provide strategic product feedback and positioning to the product teams

Qualifications

Your Experience 

• 5+ years of product marketing experience with at least 2+ years in XDR, EDR, or SIEM solutions with willingness to embrace and learn the XDR market if experience is lacking
• Deep understanding of security operations domain, market trends, competitive landscape and customer requirements
• Outstanding technical, verbal and written communication skills
• Comfortable with creating and delivering presentations in a range of environments, from industry conferences to customer and industry analyst briefings
• Demonstrated record of working cross-functionally to drive sales, demand generation and overall organization and business success
• Experience and innovative energy to champion successful market and competitive disruption initiatives
• Bachelor’s degree required - Technical degree or equivalent background or equivalent military experience is desirable

Additional Information

The Team

Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our cybersecurity industry, helping our internal teams, customers, and partners address the ever-changing threats we all face daily. Making, doing, building, and rebuilding, leading initiatives that have never been done before. We solve real problems with new ideas, striving tirelessly for simplicity.

Our Commitment

We’re trailblazers that dream big, take risks, and challenge cybersecurity’s