Jobs and Careers
FR
Senior Marketing Analyst
FrontApp, Inc.Remote US, United StatesRemotefull_timeVerifiedPosted 23 Feb 2024
About the role
Front is a customer operations platform that enables support, sales, and account management teams to deliver exceptional service at scale. Front streamlines customer communication by combining the efficiency of a help desk and the familiarity of email, with automated workflows and real-time collaboration behind the scenes. With Front, teams can centralize messages across channels, route them to the right person, and unlock visibility and insights across all of their customer operations.
More than 8,000 businesses across many different industries (manufacturing, logistics, travel, financial services, tech, etc.) use Front to drive operational efficiency that prevents churn, improves retention, and propels customer growth. Backed by Sequoia Capital and Salesforce Ventures, Front has raised $204M from leading venture capital firms and independent investors including top executives at Atlassian, Okta, Qualtrics, Zoom, and PagerDuty. Front has received numerous Great Place to Work accolades, including Y Combinator's list of Top Companies in 2023, #4 on Fortune’s Best Workplaces in the Bay Area™, Inc. Magazine's 2022 Best Workplaces list, Forbes Best Startup Employers 2022 List, and Best workplaces for Millennials 2022 list.
If the idea of rolling up your sleeves and building the framework and foundation for a successful marketing analytics org excites you, this role may be the perfect fit. We’re looking for someone who deeply understands GTM strategy and can leverage data to tell compelling stories and empower stakeholders to make data driven decisions. You will partner with marketers, data engineers, product managers, and other data science teams to execute on our company’s strategy to both grow and scale. Using a variety of analysis and data-science techniques, you’ll help stakeholders understand how Front’s leads and customers engage with us, identify opportunities for optimization, and measure the success of marketing initiatives.
Note that we are only able to hire for this role in the following states:Arizona, Colorado, Connecticut, Florida, Illinois, Nevada, New Jersey, New York, North Carolina, Oregon, Texas, Washington, Tennessee, Missouri
More than 8,000 businesses across many different industries (manufacturing, logistics, travel, financial services, tech, etc.) use Front to drive operational efficiency that prevents churn, improves retention, and propels customer growth. Backed by Sequoia Capital and Salesforce Ventures, Front has raised $204M from leading venture capital firms and independent investors including top executives at Atlassian, Okta, Qualtrics, Zoom, and PagerDuty. Front has received numerous Great Place to Work accolades, including Y Combinator's list of Top Companies in 2023, #4 on Fortune’s Best Workplaces in the Bay Area™, Inc. Magazine's 2022 Best Workplaces list, Forbes Best Startup Employers 2022 List, and Best workplaces for Millennials 2022 list.
If the idea of rolling up your sleeves and building the framework and foundation for a successful marketing analytics org excites you, this role may be the perfect fit. We’re looking for someone who deeply understands GTM strategy and can leverage data to tell compelling stories and empower stakeholders to make data driven decisions. You will partner with marketers, data engineers, product managers, and other data science teams to execute on our company’s strategy to both grow and scale. Using a variety of analysis and data-science techniques, you’ll help stakeholders understand how Front’s leads and customers engage with us, identify opportunities for optimization, and measure the success of marketing initiatives.
Note that we are only able to hire for this role in the following states:Arizona, Colorado, Connecticut, Florida, Illinois, Nevada, New Jersey, New York, North Carolina, Oregon, Texas, Washington, Tennessee, Missouri
What will you be doing?
- Become a trusted strategic partner with the GTM organization by using data to deliver actionable insights which help address the business's biggest areas of opportunity
- Design and build models to support attribution, funnel optimization, segmentation, lead scoring, lead potential, cost to acquire a customer, and more…
- Evangelize and drive adoption to the data products that you develop
- Identify and measure the success of marketing efforts through forecasting, goal setting and monitoring key funnel metrics and conversion rates
What skills and experience do you need?
- 5+ Years of Experience in Data Science or related fields
- Proficiency in SQL and another data manipulation programming language (e.g Python, R)
- Expertise at telling stories with data and familiarity with at least one visualization tool (e.g. Tableau, R-Shiny, Microstrategy, SAP Business Objects, Looker, etc.)
- Understanding of attribution modeling with a focus on GTM / Top of Funnel
- An understanding of the SaaS business model and key funnel metrics
- Experience in lead and prospect segmentation and personalization efforts
- Experience driving projects or programs which have had proven impact on business strategy and performance through your analytics skills
- Ability to craft analysis into well-written and persuasive content
Nice to haves:
- 7+ Years of Experience in Data Science or related fields OR 5+ Years of experience in Data Science along with a post-graduate degree or equivalent in a related field
- Experience utilizing causal inference for marketing measurement
- Experience influencing functional leadership and above to adopt data solutions
- An understanding of both self-serve and sales led motions
- Experience in applying statistical concepts (e.g. regressions, A/B tests, clustering, probability) to business problems
Apply for this role
Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.
Apply Now →Generate Application KitFree account required — sign up in 30s