Field & Partner Marketing Manager

At Arctic Wolf, we're not just navigating the cybersecurity landscape - we're redefining it. Our global team of dedicated Pack members is driving innovation and setting new industry standards every day. Our impact speaks for itself: we've earned recognition on the Forbes Cloud 100, CNBC Disruptor 50, Fortune Future 50, and Fortune Cyber 60 lists, and we recently took home the 2024 CRN Products of the Year award. We’re proud to be named a Leader in the IDC MarketScape for Worldwide Managed Detection and Response Services and earning a Customers' Choice distinction from Gartner Peer Insights. Our Aurora Platform also received CRN’s Products of the Year award in the inaugural Security Operations Platform category. Join a company that’s not only leading, but also shaping, the future of security operations. 

Our mission is simple: End Cyber Risk. We’re looking for a Field & Partner Marketing Manager to be a part of making this happen.

About the Role

The Field & Partner Marketing Manager is a strategic, self-sufficient marketer responsible for driving regional demand generation and partner engagement initiatives. This role bridges field and partner marketing by collaborating with sales, channel and alliance partners, and cross-functional marketing teams to deliver integrated programs that accelerate pipeline, enhance partner experience, and drive regional growth. The ideal candidate is a proactive communicator, data-driven strategist, and relationship builder who thrives in a fast-paced, collaborative environment.

Responsibilities

Field Marketing Focus

• Develop and execute quarterly regional marketing plans aligned with sales goals to drive demand and funnel velocity.

• Plan and manage regional and partner events, including logistics, content development, and post-event follow-up.

• Serve as the voice of the field, collecting and sharing insights to optimize messaging and programs.

• Collaborate with sales teams to coordinate and amplify marketing initiatives.

Partner Marketing Focus

• Own and evolve the partner tech stack to ensure a seamless and efficient partner experience.

• Lead partner communications and enablement strategy, including newsletters, webinars, and portal updates.

• Package and promote integrated campaigns and content tailored to partner types and personas.

• Develop quarterly partner marketing plans to generate demand and support indirect pipeline growth.

Shared Responsibilities

• Collaborate with product marketing and sales enablement to support product and program launches.

• Analyze performance data to inform strategy and continuously improve program ROI.

• Manage and report on regional and partner marketing budgets, prioritizing spend based on business impact.

• Build and maintain strong relationships with sales leaders, partner reps, and internal stakeholders.

Who You Are​

• Expertise in B2B marketing, channel ecosystems, and field marketing methodologies.

• Proficiency in marketing automation, CRM (Salesforce), and PRM tools.

• Strong analytical skills with the ability to extract insights and optimize performance.

• Excellent project management, communication, and interpersonal skills.

• Deep understanding of the marketing/sales funnel and pipeline acceleration strategies.

Minimum Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field.

• 5–7+ years of experience in B2B field and/or partner marketing.

• Proven ability to build effective relationships across sales and partner teams.

Preferred Qualifications

• Experience in cloud services or cybersecurity with a mid-market focus.

• High-energy, collaborative, and solutions-oriented mindset.

About Arctic Wolf

At Arctic Wolf, we foster a collaborative and inclusive work environment that thrives on diversity of thought, background, and culture. This is reflected in our multiple awards, including Top Workplace USA (2021-2024), Best Places to Work – USA (2021-2024), Great Place to Work – Canada (2021-2024), Great Place to Work – UK (2024), and Kununu Top Company – Germany (2024). Our commitment to bold growth and shaping the future of security operations is matched by our dedication to customer satisfaction, with over 7,000 customers worldwide and more than 2,000 channel partners globally. As we continue to expand glo