Manager, International Marketing - Asia (NARS)

Your Dreams, Our Future.

 

Join the dynamic and diverse team at Shiseido Americas, a subsidiary of the world-renowned Shiseido Company Limited. Be a part of a portfolio of prestige beauty brands which includes Clé de Peau Beauté, Drunk Elephant, Dr. Dennis Gross Skincare, NARS, SHISEIDO and several prestige fragrance brands including Issey Miyake, Narciso Rodriguez and Tory Burch. At Shiseido Americas we value and celebrate human diversity, with a rich tapestry of employees from all backgrounds and experiences.

 

Headquartered in New York City with US offices and facilities located in New Jersey, Ohio, Texas and Florida, Shiseido Americas employs over 2,000 individuals in the US, Canada, and Latin America. Shiseido Americas is a hub of talent and innovation. Be inspired by the array of skills, knowledge, and integrity of your colleagues, and join our driving force as Shiseido continues its pursuit of beauty innovations for a better world.

 

At Shiseido Americas, we focus on our people. We strive to foster a collaborative workplace culture where creative thinking, inclusivity and unique diverse perspectives are celebrated in order to drive success for both our employees and the company as a whole. By prioritizing our team and promoting an open-minded environment, we push the boundaries of what's possible and bring new ideas to life.

 

WHERE YOU WILL WORK: 

 

Our NARS team operates in a creative environment inspired by François Nars’ vision that emphasizes innovation, inclusivity, and diversity. The brand is known for its bold and boundary-pushing approach to beauty, resulting in iconic shades and award-winning formulas. Values of self-expression, authenticity, and artistry are fostered throughout the team.

 

JOB SUMMARY:

 

The Marketing Manager, reporting to the Director, NARS International Marketing & Business Development, oversees NARS International Marketing for Asia (excluding China, Australia, Travel Retail) and acts as Data Analysis lead on International sales reporting. Responsibilities include calendars, launch strategies, media, distribution, pricing, forecasting support and VM planning; liaising with Regional partners to provide strategic direction. The Marketing Manager will be the day-to-day point of contact for the Asia Regions, both Hong Kong and Singapore offices. Through strong partnership and clear communication, the Marketing Manager will help ensure that business priorities are met and that markets have what they need to drive the business with strong 360˚ marketing activations while following global brand guidelines. This position will also ensure monthly visibility on sales performance through regular reporting updates and help to grow business with data driven insights.

 

WHAT YOU WILL DO:

 

NARS Asia Contact

• Relationship management and day-to-day point person for Asia Regions, both Hong Kong and Singapore offices. With key markets Japan, Hong Kong, Korea and India as a focus;
• Manage agenda for recurrent China/TR / Asia calls, follow up on action points following each call.

Analysis

• Inform product portfolio strategy by consolidating feedback on proposed launches, product discontinuations and sampling programs;
• Update regular reports and distribute for Senior Leadership visibility:
  • Monthly Global Retail Sales by market and type of distribution
  • Monthly Performance by Market by Franchise (Asia only)
  • Monthly Forecasts by launch and key core lines
  • Quarterly Beaute Research recaps on market share and competitive dynamics
• Serve as a key point of contact for any data related queries within International team.
• Collect and share regional launch recaps for key competitive launches;
• Perform annual pricing ana