Marketing and Communications Coordinator

THE JOHN GORE ORGANIZATION is the leading presenter, distributor, and marketer of Broadway theatre worldwide.  Under the leadership of theater producer and owner John Gore, its family of companies includes Broadway Across America, Broadway.com, The Broadway Channel, BroadwayBox.com and Group Sales Box Office.  Its productions span Broadway, Off Broadway, London’s West End, Japan and 48 North American markets. It has won Tonys in every producing category as well as numerous other Drama League, Drama Desk and Olivier awards.

At The John Gore Organization, a diverse, inclusive, and equitable workplace is one where all employees feel valued and respected, and all voices are valued and heard. We are committed to fostering, cultivating and preserving a culture of equity, diversity, access and inclusion.

FLSA Status: Non-Exempt

Summary

The Marketing and Communications Coordinator supports and reports to both the Director of Marketing and to the Sr. Director of Public and Community Relations. This position coordinates and executes Broadway In Boston email campaigns, SMS, organic social media presence, and website updates. Additionally, the position assists with press inquiries, facilitates press events, and researches press, community, and grass roots opportunities. The role works closely with BAA’s national designers, digital ad strategist, and communications team to traffic and facilitate local marketing and communications needs. The role requires a self-starter and outgoing individual who will coordinate and liaise among various departments, offices, and partnerships.

Duties and Responsibilities

• Provide support to the Director of Marketing and Sr. Director of Public and Community Relations with all Broadway In Boston marketing, communication, and press needs.
• Maintain Email, SMS, and Social Media schedules and communication strategies.
• Provide support and coordination with the development and execution of Email and Social Media design and messaging between all departments and partners, including BAA national design team, sponsorship, ticketing, show representatives, and BAA Leadership to create final approved communications.
• Assist with press events, opening nights, promotional events, community partnerships, etc., capturing content for social media and email use.
• Research press and marketing opportunities and collaborate with departments to execute.
• Monitor social media accounts and respond to inquiries in a timely manner. Notify customer service teams when a larger response is needed.
• Work with the national team to serve as local coordinator for the Broadway In Boston website and mobile app.
• Assist Group Sales with email and communications needs.
• Traffic and proof all show programs and patron communications.
• Coordinate with ticketing to facilitate promotional and trade ticket inventory.
• Assist Director of Marketing and Broadway In Boston operations team with engagement settlements.
• Other duties including administrative tasks as assigned.

Competencies

To perform the job successfully, an individual should demonstrate the following competencies:

• Cooperation
• Establishes and maintains effective relationships
• Active listener
• Offers assistance and support to co-workers
• Works cooperatively in group situations
• Functional Competencies
• Proficient in Excel, Word, Power Point, Social Media Management
• Strong organizational skills
• Attention to detail, Proof-reading, copy-editing skills
• Multitask and time management
• Team Orientation
• Fosters team cooperation
• Understands team roles and responsibilities
• Supports group problem solving and is solutions driven
• Active contributor within the team
• Able to work with multiple personalities

Qualifications aka KSAOs

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily, the requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and/or Experience

• Bachelor’s Degree in Communications, Marketing, Theatre or Arts Administration preferred.

Communication Skills

• Ability to read, analyze, and interpret advertising plans and reporting.
• Ability to write marketing and press copy that conforms to prescribed style and format.

Critical Thinking

• Strong analytical and problem-solving skills.
• Able to create dynamic marketing and communication strategies to maximize visibility with targ