Sales Leader, Europe

At Webflow, our mission is to bring development superpowers to everyone. Webflow is a Website Experience Platform (WXP) that empowers modern marketing teams to visually build, manage, and optimize stunning websites. With AI-driven personalization baked in, Webflow enables teams to significantly boost conversion rates, translating directly into measurable business growth. From independent designers and creative agencies to Fortune 500 companies, millions worldwide use Webflow to be more nimble, creative, and collaborative.

We’re looking for our first Sales Leader in Europe to help us build and scale a high-performing sales team of talented Sales Managers and Account Executives. Webflow is growing fast, and our expansion into Europe will play a pivotal role in guiding and accelerating this trajectory – building a world-class and diverse team, amping up the pipeline generation machine, becoming a thought leader in the web design and development space working closely with product and marketing, and closing revenue for Webflow.

About the role 

• Location: Remote-first (UK)
• Full-time
• Permanent

Our cash compensation amount for this role ranges depending on the cost of labor of the geographic area. The ranges shared below may change if you are hired in another geographic location. 

• United Kingdom  (figures cited below are in GBP and pertain to workers in the UK)
• £176,300 - £295,000

For sales roles, the ranges provided are the role’s On Target Earnings (“OTE”) ranges, meaning that the ranges include both the sales commissions target and annual base salary for the role. This salary range may be inclusive of several career levels at Webflow and will be narrowed during the interview process based on a number of factors, including the candidate’s market location, job related experience, knowledge, qualifications, and skills. Benefits/additional compensation for this role may include: equity, company bonus or sales commissions/bonuses; pension scheme; health benefits; and wellness stipends.

Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

• Reporting to the Vice President, Sales (USA)

As Sales Leader, Europe you will…

• Bring Webflow Sales to Europe: lead the charge in launching Webflow on the ground in Europe, building on momentum currently run by the North America-based team. Implement strategies to convert existing pipeline and create the foundation for future growth.
• Build and lead a world-class, diverse team: recruit, interview, hire, coach, and mentor the sales organization in the UK.
• Partner development: build on the strong network of services partners and resellers to accelerate Webflow’s growth across the region.
• Own your results: attain quota, forecast accurately, and drive linearity in sales performance. Align to the North America operating rhythm of weekly forecasts, monthly business reviews, quarterly kickoffs, and tracking results.
• Grow your business: position the team to grow successfully beyond the immediate targets, creating the engine for increased revenue year on year.Guide the team to qualify deals across Webflow’s lead sources (inbound, self serve signup and upgrade, outbound, partners, expansions), command the sales process, and drive operational rigor.
• Be customer obsessed: guide the team to embody our core behavior of “Obsess over the Customer Experience” and deliver a strong sales experience and post-sales collaboration to bring business results to fruition.
• Collaborate cross-functionally: work closely across the Sales, Marketing, and Product departments to implement and carry out a sales go-to-market plan and strategy.

About you 

You’ll thrive as Sales Leader, Europe if you bring:

• Experience: 10+ years of Sales experience, 6+ years of Sales Leadership experience, and ideally Second-Line experience building in Europe
• Sales Motions: experience with both Product-Led Sales (PLS) and Enterprise Sales to effectively blend these approaches, optimizing Webflow’s market reach and customer engagement
• Analytical Skills: a solid quantitative foundation to track performance metrics and drive decisions with data
• Partnership Skills: experience accelerating the partnerships motion in collaboration with partner team leadership
• Communication Skills: experience driving clarity and strong communications during immense change and evolution
• Collaboration: work well cross-functionall