Jobs and Careers
DP
Technical Marketing and Reporting Intern
DP WorldUnited Statesfull_timeVerifiedPosted 24 Jun 2024
About the role
We are the leading provider of worldwide smart end-to-end supply chain & logistics, enabling the flow of trade across the globe. Our comprehensive range of products and services covers every link of the integrated supply chain – from maritime and inland terminals to marine services and industrial parks as well as technology-driven customer solutions.
DP World Americas Regional Commercial team is looking for a Technical Marketing and Reporting Intern.
JOB RESPONSIBILITIES
Supporting Performance Monitoring and Reporting:
- Assist in establishing KPIs and performance metrics for monitoring the effectiveness of lead generation and CRM engagement.
- Help develop standardized reporting templates to track progress against objectives.
- Support regular reviews and analysis to identify areas for improvement and optimization.
- Assist with special commercial projects with research, data analysis, presentation preparation, as required.
Supporting Budget Planning and Allocation:
- Assist in working with finance and leadership teams to allocate budgets for marketing, CRM, and event management initiatives.
- Help monitor budget utilization and adjust allocations based on evolving priorities and performance metrics.
- Support transparency and accountability in budget management processes.
Aiding in CRM Integration, Reporting and Management:
- Assist in overseeing the integration of CRM tools and platforms for enhanced lead generation and management.
- Assist in the integration and management of the CRM Sales Hub.
- Track user activity and engagement KPIs within the CRM.
- Generate reports on CRM campaign effectiveness, including the number of leads generated, conversion rates, and ROI.
- Help develop training programs for sales and marketing teams on CRM usage and best practices.
- Support regular review of CRM data for insights into lead generation, pipeline management, and customer engagement.
Supporting Sales Performance Overview:
- Assist in coordinating with regional teams to gather data for the Regional Overview section of the dashboard.
- Help in developing strategies to ensure accurate tracking and reporting of regional revenue, qualified pipeline, and revenue goals.
- Support in establishing protocols for forecasting revenue by division and incorporating these insights into the dashboard.
Assisting in Top Performers Analysis:
- Help coordinate with sales teams to identify top performers and key wins.
- Aid in collecting data on customer names, products, business units, volume, and revenue for analysis.
- Assist in generating reports highlighting top performers on a bi-weekly basis for regional and divisional views.
Learn and Understand Market Intelligence and Data Analysis:
- Utilize Commercial/Market Intelligence Digital Assets like Panjiva and HIS Markit to gather market insights.
- Analyze data to identify emerging market trends and opportunities.
- Segment prospects based on industry, geography, and other relevant criteria.
- Generate reports on market intelligence and present findings to the team.
Assisting in Cross-Functional Collaboration:
- Participate in regular collaborative planning sessions between the Commercial and Communication teams.
- Help facilitate regular meetings and communication channels between sales, marketing, communication, and IT teams.
- Document meeting notes and action items, ensuring follow-up on assigned tasks.
- Assist in addressing challenges and optimizing strategies based on team discussions.
- Support creating a collaborative environment to share insights, coordinate activities, and address challenges effectively.
QUALIFICATIONS, EXPERIENCE AND SKILLS
This is a hybrid role, with 3 days in the office.
- Interest in sales and market research
- Enrolled in an undergraduate or graduate degree program in business or economics
- Must be heading into junior or senior year or are a recent graduate
- Familiar with Microsoft Excel spreadsheets or similar spreadsheet software
- Excellent verbal and written communication skills
- Excellent research and writing skills
- Exposure to CRM platforms like Salesforce
- Good time management
- Critical thinking skills
- Self-starter
We deliver these services through an interconnected global network of 128 business units in 60 count
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