Senior PR & Communications Specialist (Marketing Communications Professional III - Exempt, Range 1) - Strategic Marketing & Communications

**SFSU Internal Applicants Only**

Working Title

Senior PR & Communications Specialist

SF State University

San Francisco State is an Equal Opportunity Employer and does not discriminate against persons on the basis of race, religion, color, ancestry, age, disability, genetic information, gender, gender identity, gender expression, marital status, medical condition, National origin, sex, sexual orientation, covered veteran status, or any other protected status.  Reasonable accommodations will be provided for qualified applicants with disabilities who self-disclose by contacting the Senior Human Resources Manager.

Applicants may visit titleix.sfsu.edu for more information on SF State's policy prohibiting discrimination, and how to file an online report using the procedures under Executive Order 1096 Revised. Inquiries can be directed to the campus Title IX Coordinator and Discrimination, Harassment, and Retaliation Administrator by calling (415) 338-2032 or emailing vpsaem@sfsu.edu.

San Francisco State is a 100% Smoke/Vapor-Free Campus.  Smoking or Vaping of any tobacco/plant-based substance is not permitted on any University properties.

The person holding this position may be considered a "mandated reporter" under the California Child Abuse and Neglect  Reporting Act and is required to comply with the requirements set forth in CSU Executive Order 1083 as a condition of employment.

This position may be a "designated position" in the California State University's Conflict of Interest Code.  The successful candidate accepting this position may be required to file Conflict of Interest forms subject to the regulations of the Fair Political Practices Commission.

Department

Strategic Marketing & Communications

Appointment Type

This is a one-year probationary position.

Time Base

Full-Time (1.0)

Work Schedule

Monday through Friday; from 8:00 a.m. to 5:00 p.m.

Anticipated Hiring Range

$6,361 - $7,023 Per Month ($76,332 - $84,276 Annually)

Salary is commensurate with experience.

Position Summary

The Office of Strategic Marketing & Communications is responsible for advancing the awareness, understanding and support of the University through media relations, publications, social media, marketing, advertising, promotions, special events and other communications.

The Media Relations Specialist partners with the Director of Communications and Executive Editor to develop and maintain strategies that will raise the university's stature through media relations and content development. The incumbent envisions and implements programs to cultivate relationships with key stakeholders with the goal of obtaining media placements. Stakeholders include the President, President's Cabinet, deans, faculty, donors and newsroom executives and reporters on the local, national and international levels. The incumbent develops and implements strategies to cultivate relationships with key stakeholders with the goal of creating and cross-promoting news content on all University platforms. He/She also assists with development of an emergency and crisis communications protocol based on best practices and in accordance with federal guidelines. This position works directly with the Emergency Operations Committee to implement protocol.

Position Information

Lead Announcements for Major University Milestones

• Lead development and implementation of communications plans for major University milestone announcements such as but not limited to: donations to the University, opening of new buildings, major partnerships with external organizations and more
• Collaborate across varying levels of the University including senior leaders to advise on messaging, talking points and announcement strategies. Key partners include President’s Office, Cabinet-level administrators, deans and faculty
• Serve as main Public Relations point-of-contact for major announcements involving external partners. Duties include strategizing, brainstorming, managing expectations, attending/leading meetings, identifying goals and objectives, developing messaging and more
• Coordinate and delegate tasks to Strategic Marketing & Communications department and other campus colleagues when developing and executing communications plans for announcements
• Write press releases related to major University milestones
• Measure and report success of announcements

Lead Response for Non-Critical Media Inquires

• With limited to no supervision, l