Senior Director, Global StudioX – Workflows and Content Solutions

Job Description Summary:

StudioX is our end-to-end global marketing execution platform: a multidisciplinary digital ecosystem that delivers modern content at scale, speeds up decision-making, and enables more consistent global to local activation. StudioX is elevating its ambition by integrating generative artificial intelligence and Agentic AI, rearchitecting workflows and strengthening connectivity across media, data, creative, and technology teams.  

The Senior Director, Global StudioX will serve as the strategic leader responsible for the global operating model, technology and workflow architecture, multimarket enablement, and future forward evolution of StudioX. This leader will guide the vision and execution of Gen AI and Agentic AI enabled, data powered operating model that delivers scaled content, automated workflows, seamless retail activation, and integrated omnichannel experiences. This is a highly visible, cross system role driving the future of modern marketing at The Coca-Cola Company—ideal for a transformative, inclusive, and deeply collaborative leader who thrives at the intersection of creativity, technology, and enterprise operations. 

What You’ll Do for Us 

• Lead the global StudioX strategy, roadmap, and operating model across Integrated Marketing Experience, ensuring the platform delivers worldclass, data enabled, AI powered marketing execution at scale. 

• Steward a global investment agenda by driving integrated workflows, governance, tools, best practices, and agile routines that accelerate speed, efficiency, and quality of marketing activation. 

• Oversee the design, integration, and continuous improvement of StudioX’s workflow and technology architecture, including AI agentification, automation models, and content at scale capabilities 

• Envision and lead the development of ProdX—the generative AI capability powering modern content production—ensuring strong connectivity across all Integrated Marketing Experience disciplines. 

• Build an end-to-end integration model linking media, creative, insights, data, measurement, consumer engagement, and commercialization workflows.  

• Anticipate emerging trends in technology, artificial intelligence, and marketing operations to define future back strategies that evolve StudioX into a next generation global platform. 

• Partner with Operating Unit StudioX leaders to drive capability rollout, track adoption, resolve pain points, and ensure seamless global to local enablement 

• Lead global bottler engagement for omnichannel content development and path to purchase execution, strengthening collaboration across the Coca-Cola system. 

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