Product Manager, Advertising Measurement Solutions

Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.

Job Summary

In this role, the product manager, measurement solutions will be a member of the Product team responsible for proving the impact Effectv advertising had on customer results informed by media performance, measurement insights, and attributed outcomes.

You will use emotional intelligence to connect, empathize, and understand customer needs. You will champion and rally other stakeholders around solving those needs through compelling story telling using personas, user journeys, and features. You will oversee the delivery of those experiences with internal and/or external technical partners and, when delivered, assess customer and business value created.

Job Description

Requirements: 

• Working knowledge of Agile methodology in a dynamic, cross-functional working environment 

• 2-4 years demonstrated product management experience conducting business discovery interviews, identifying personas, and writing non-technical features 

• Ability to quickly build relationships and rapport with stakeholders at various levels of the company through strong emotional intelligence 

• Media and/or advertising experience strongly preferred but not required 

• Experience with Scaled Agile Framework preferred but not required 

• Experience with advertising measurement and/or attribution methodologies preferred

Core Responsibilities

• Internalizes and represents the Voice of the customer throughout the product lifecycle. 

• Performs competitive analysis and conducts market research. 

• Leverages in-depth product discovery techniques to uncover user personas and business value opportunities. 

• Prioritizes and champions capabilities to achieve that value through compelling product feature story telling. 

• Teams with internal and external product development to deliver high quality products on time. 

• Regularly leads and contributes to cross-functional meetings to drive features through discovery, development, and deployment with technical and non-technical stakeholders. 

• Quantifies and measures the value of new feature capabilities pre- and post-deployment. 

• Participates in the strategic planning for enhancements to product content, pricing, packaging and features. 

• Assists in budgeting and variance analysis of product's unit and financial performance, with goal of identifying opportunities and risks. Concisely communicate trends, opportunities and risks, develop and defend POV for product features/benefits. 

• Conducts feasibility assessments, capability gap analysis (i.e., what is wanted vs. what is attainable).