Senior Manager, GTM Transformation

Company Description

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

Job Description

The Global GTM Transformation & M&A team at ServiceNow helps drive clarity, operational efficiency, and data-informed decision-making across our global Sales, Customer Success, and Partner ecosystem. As we continue to scale, we are seeking a Manager, GTM Transformation who can balance strategic thinking with hands-on execution. Someone who thrives in ambiguity, rolls up their sleeves, and delivers impact.

This role will have significant C-Suite exposure, so hunger, drive, and a bias for action are essential. You’ll have the opportunity to work cross-functionally to shape ServiceNow’s go-to-market evolution while driving execution that translates strategy into measurable business outcomes.

What you get to do in this role:   

GTM Strategy

• Lead and contribute to the development of strategic recommendations and frameworks across GTM teams.
• Conduct research, data analysis, and executive-ready synthesis on GTM performance, market trends, and sales effectiveness.
• Support strategic initiative owners with modeling, benchmarking, and business case development that inform leadership decisions.

GTM Operational Execution

• Turn strategy into action: translate ideas into frameworks, working models, and decision-support tools that accelerate execution.
• Maintain and enhance operating frameworks (e.g., playbooks, reporting cadences, templates) that drive consistency and performance across regions and functions.
• Collaborate closely with GTM Ops, Finance, Product, Analytics, and Enablement to align on priorities and deliverables.

Stakeholder Engagement & Leadership Exposure

• Partner with senior GTM leaders and C-Suite stakeholders to ensure high-quality deliverables and insights that influence major decisions.
• Build trusted relationships with key cross-functional partners and drive alignment on shared business objectives.
• Champion a culture of execution excellence, continuous improvement, and ownership across the GTM Strategy team.

Qualifications

To be successful in this role you have:

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.
• 10–12+ years of experience in management consulting, GTM strategy, or enterprise SaaS environments (combination preferred).
• Proven ability to think strategically and execute operationally; comfortable operating from frameworks to execution plans.
• Strong analytical and problem-solving skills, including experience working with large datasets and building business models.
• Excellent communication skills; able to develop executive-ready materials and influence at all levels.
• High sense of ownership and bias toward action; thrives in fast-paced, ambiguous environments.
• Collaborative mindset and ability to lead through influence across teams and functions.
• Bachelor’s degree required; MBA or advanced degree a plus.
• Location: Remote / flexible; must be comfortable working West Coast hours.

FD21

For positions in this location, we offer a base pay of $193,000 - $337,800, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work pers