Director, Marketing Operations

At Lacework, we strive to provide a supportive, collaborative environment where people are empowered to do the best work of their careers.

Our team members enjoy solving complex problems, big sky thinking, and obsess over getting the details right. We love what we do and are proud of our work to secure clouds and container environments for thousands of users worldwide.

Lacework is looking for a Global Director, Marketing Operations to lead the marketing operations and analytics strategy and team. Reporting to the VP of Systems, Web, and Marketing Operations, you’ll bring your expertise in marketing automation, funnel attribution, and system integration to a high-growth organization. This role offers the opportunity to execute hands-on while also building, and evolving, the larger GTM technology ecosystem.

The Role:

• Lead the global marketing operations team to deliver technical solutions to accelerate growth and hit revenue targets.
• This person is both doer and leader, managing projects from strategy conception through to project execution and measurement.
• Run an advanced technology stack. Curate the technology within our stack, and deepen our adoption to maximize value and impact.
• Manage the lead to sales process and flow. From scoring, nurturing, enrichment, routing, and SLAs.
• Work closely with cross-functional teams across marketing, web, sales, partner, and revenue operations.
• Own the marketing systems budget to drive the most value and impact of our investments.
• Evolve analytics framework for measuring funnel progression, campaign performance, ABM impact, forecasting, and return on investment reporting.
• Be an innovative technologist. Always seeking to adapt the latest innovations in the market. Adopting new technologies, and sunsetting technologies that aren’t keeping pace.

Qualifications:

• Experienced: 10+ years of relevant marketing operations and analytics experience. 

• Tech Savvy: A solid foundational understanding of technology with the willingness to embrace the technical nuances of cloud security. Expertise in Marketo, Salesforce, LeanData, and Full Circle Insights preferred. 
• Analytical: Deep understanding of building attribution models, measuring funnel performance, and building reporting and forecasting systems that the broader organization can use and standardize on.
• Agile: Direct working knowledge of working in a fast-paced startup environment. 

• Collaborative: Demonstrable experience in building and managing relationships with partners, agencies, and stakeholders throughout the company.

• Accountable: A deep sense of accountability and the ability to drive large projects to completion with urgency to achieve the intended business impact.

• Organized: Embraces project management best practices to prioritize resources and daily priorities.
• Inclusive: Values and prioritizes the representation of a wide-range of backgrounds and experiences to strengthen the work and build an iconic global brand that represents the larger world we serve.

Lacework is an Equal Opportunity Employer. It is the policy of Lacework to provide equal employment opportunity to all persons, regardless of age, race, religion, color, national origin, sex, political affiliations, marital status, non-disqualifying physical or mental disability, age, sexual orientation, membership, or non-membership in an employee organization, or on the basis of personal favoritism or other non-merit factors, except where otherwise provided by law