Sr. Product Manager - Community

Company Description

About A Place for Mom:

A Place for Mom is the leading online resource connecting families searching for senior care with a team of expert advisors providing insight-driven, personalized solutions. As the nation’s largest senior care advisory service, A Place for Mom helps hundreds of thousands of families every year navigate the complexities of finding the right senior care solution for their loved ones across home care, independent living, memory care, assisted living, and more. Established in 2000 as a family business, A Place for Mom employees are deeply committed to the company mission to enable caregivers to make the best senior care decisions. A Place for Mom fosters, cultivates, and preserves a culture of diversity, equity, and inclusion.

Our employees live the company values every day:

• Mission Over Me: We find purpose in helping caregivers and their senior loved ones while approaching our work with empathy.
• Do Hard Things: We are energized by solving challenging problems and see it as an opportunity to grow.
• Drive Outcomes as a Team: We each own the outcome but can only achieve it as a team.
• Win The Right Way: We see organizational integrity as the foundation for how we operate.
• Embrace Change: We innovate and constantly evolve.

Job Description

The Position: 

The senior product manager role will be supporting our product offering designed specifically for community customers. This role requires a strategic thinker with a strong product vision who can operate cross-functionally to create an all-encompassing community vision and product. The successful candidate will balance customer-centric design with advanced reporting capabilities, build strong feedback loops with customers, and evaluate a consolidation strategy of legacy products; transforming our marketplace into a unified, comprehensive, high-impact experience. This leader will report to the VP of Product and partner with product leads to formulate a long-term product strategy and vision that aligns with our overall business priorities and goals.

Who you are:

The ideal candidate for this role is a strategic and empathetic leader, with a strong track record in building and scaling products within a marketplace environment. This individual will have a deep understanding of customer experience, engagement, and sentiment, paired with the analytical rigor to build tools that demonstrate tangible value and ROI for our customers.  This person is skilled at identifying features that matter, and uses customer understanding, data and intuition to create a streamlined, future-forward product strategy.  He/she thrives in cross-functional settings, bringing together engineering, design, data, and customer support teams to deliver impactful solutions. This person is highly collaborative yet decisive, with the ability to align diverse stakeholders behind a shared product vision and drive successful outcomes in a complex, fast-paced environment. This individual has a passion for using data and customer feedback to shape product development, ensuring the customer voice is present at every stage of the product lifecycle.  In addition, this leader brings strong communication skills and a natural ability to inspire and motivate teams around customer-centric goals. They are proactive in identifying opportunities and challenges, and will manage change and transition for customers in a positive and smooth manner.  Above all, they have a deep commitment to creating products that not only meet customer needs but enhance engagement, foster community, and create lasting value for users.

What you will do:

• Product Vision and Strategy - Support and lead the development of a cohesive product vision and translate said strategy into a robust roadmap that prioritizes the most impactful features and user experiences for our community customers.  Define clear objectives and key results (OKRs) that align with the business’s overall goals, ensuring each product initiative delivers measurable value. 
• Customer Engagement and Research - Develop direct feedback loops, providing a seamless way for community customers to share their experiences and needs. Ensure these insights directly inform product updates and drive continuous improvement.  Build mechanisms for customers to see their feedback in action, reinforcing the marketplace’s commitment to user-centered innovation and customer engagement.
• Customer-centric Design principles -  Collaborate closely with engineering, design, and UX teams to bring community-focused features to life. Prioritize intuitive, responsive design that promotes engagement and enhances overall sentiment.