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VP – Specialty & Wellness Sales Leader

Synchrony
United Statesfull_timeVerifiedPosted 8 Dec 2025
💰 $250,000/yr($150,000/yr$250,000/yr)

About the role

Job Description:

Role Summary/Purpose:

The Vice President, Specialty & Wellness Sales Leader  will play a critical role in accelerating growth within the Specialty & Wellness industry. This individual will have direct responsibility for leading and managing a team of VP, Regional Directors and Practice Development Managers focused exclusively on the Specialty & Wellness business responsible for, driving key business metrics, increasing usage of CareCredit & other products within the Health & Wellness ecosystem. Key priorities for this role include driving innovation and maximizing the effectiveness of the sales organization while building and maintaining strong working relationships with GMs, National and Strategic Account Leaders, Key Clients, and cross-functional stakeholders.

This role will hire mentor, coach, counsel, co-travel and train their Regional Directors, field sales Metro & Area Practice Development Managers.  The incumbent works directly with the SVP Industry Leadership to execute sales strategies as well as cross business activities that advance the Specialty & Wellness business.

Our Way of Working

We’re proud to offer you choice and flexibility. At Synchrony, our way of working allows you to have the option to work from home, near one of our Hubs or come into one of our offices. Occasionally you may be required to commute to our nearest office for in person engagement activities such as business or team meetings, training and culture events.

Essential Responsibilities:

This individual will be responsible for leading a remote field sales team across the US along with developing and implementing national and regional strategies in partnership with Regional Directors as an overall visitation strategy. Leverage data analytics and available technology to gain insights into our partners needs and effectively integrate strategies to support the growth of our clients.

Day to day responsibilities for the VP, Industry Sales Leader will include the following:

  • Partner with Industry GMs to align on most effective field coverage strategies to maximize & deliver on critical KPIs

  • Effectively, lead, mentor, and develop a team of sales leaders to maximize their performance and achieve sales goals

  • Plan, organize, and oversee daily field sales activities, ensuring effective territory coverage and customer engagement

  • Develop a sales strategy for all Messaging; Inside Sales, and Field Sales activities maximizing effectiveness

  • Share strategic vision, goals and objectives, ensuring clear communication and cascade across entire sales organization

  • Build and maintain strong working relationships with GMs, sales leaders, key clients, and cross-functional stakeholders to identifying new industry opportunities

  • Lead change (field, hybrid, inside); translate strategy into transformation plans with milestones

  • Design and  standardize sales model, and govern sales processes; embed tools, enablement, data and analytics into workflows to further optimize sales strategy

  • Leverage industry learnings (pricing/packaging, competition), to help influence ongoing industry strategies including (test-and-learn; national playbooks, etc.)

  • Partner with inside sales strategy: segmentation, quotas, cadences, playbooks, enablement; dotted-line oversight

  • Conduct virtual and physical co-travels with Practice Development Managers and Regional Directors according to standards and expectations.

  • Utilize internal tools to drive  effectiveness (Teams, Microsoft, SFDC, Seismic, Map Anything, etc.), to develop materials and systems to increase Practice Development Manager productivity and adherence to role expectations

  • Provide regular sales performance updates to executives, GMs, and sales leaders

  • Work in the field monitoring, measuring, and gathering VOC

  • Accountable for the delivery of Field KPIs that drive growth for supported industries...set clear sales objectives and KPIs for the team and track progress regularly

  • Provide value added analysis & reporting for assigned area of the country as well as identify and implement ways to increase usage through Salesforce relationship software

  • Maintain strong organizational culture through implementing programs that drive employee development, morale, motivation, leveraging SYF leadership commitments, Great Places To Work efforts and championing diversity and inclusion principles

  • Provide leadership to ensure adherence to company policies, ethical sales practices external and internal compliance and regulatory requirements

  • Perform other

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Company

Synchrony

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