Senior Sponsorship Strategy Lead, Diverse Segments, Representation and Inclusion (DSRI)

About this role:

Reporting to the head of Sponsorships & Brand Engagement, this individual will manage a portfolio of national sponsorships that support Wells Fargo’s Diverse Segments, Representation and Inclusion (DSRI) line of business.  This position will collaborate with key stakeholders across the enterprise to evaluate the existing sponsorships portfolio, execute go-to-market plans, and uncover new opportunities for investment.  This position can sit in Charlotte, NC or New York, NY and is required to be in the office 3 days a week.  The Wells Fargo job profile is Senior Lead Marketing Consultant.

In this role, you will:

• Prospect, evaluate, and negotiate DSRI sponsorship contracts

• Develop the DSRI sponsorships strategy, in partnership with the head of Strategy and Measurement

• Work with DSRI and manage relationships with key external stakeholders

• Develop sponsorship marketing strategies and content across all touchpoints

• Implement a roadmap, including the sequencing, and timing of key initiatives

• Develop project budgets, scopes, performance reports, and timelines for deliverables

• Ensure creative strategies and content copy align with Brand and technology standards

• Conduct competitive analyses and translate key insights into strategic recommendations

• Prepare executive presentations, highlighting capabilities, performance, and learnings

Depending on the volume of applications received, this job posting may be removed prior to the indicated close date.

Required Qualifications:

• 7+ years of Marketing, Digital Marketing, Digital Platforms (i.e. Mobile or Social Media) experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

Desired Qualifications:

• Experience developing sponsorship strategies and plans for diverse segments

• Experience negotiating sponsorship contracts across diverse segments 

• Experience preparing executive level presentations with MS PowerPoint

• Experience consulting and influencing senior leaders, partners, and peers

• Experience managing relationships and collaborating with external stakeholders

Job Expectations:

•  Ability to travel up to 20% of the time

Office Locations & Pay Ranges:

• 401 South Tryon Street - Charlotte, NC ($111,100 - $197,500)

• 150 East 42nd Street - New York, NY ($133,300 - $237,100)

Pay Range
 

Reflected is the base pay range offered for this position. Pay may vary depending on factors including but not limited to achievements, skills, experience, or work location. The range listed is just one component of the compensation package offered to candidates.

$111,100.00 - $237,100.00

Benefits

Wells Fargo provides eligible employees with a comprehensive set of benefits, many of which are listed below. Visit Benefits - Wells Fargo Jobs for an overview of the following benefit plans and programs offered to employees.

• Health benefits
• 401(k) Plan
• Paid time off
• Disability benefits
• Life insurance, critical illness insurance, and accident insurance
• Parental leave
• Critical caregiving leave
• Discounts and savings
• Commuter benefits
• Tuition reimbursement
• Scholarships for dependent children
• Adoption reimbursement

Posting End Date:

28 Feb 2025

*Job posting may come down early due to volume of applicants.

We Value Diversity

At Wells Fargo, we believe in diversity, equity and inclusion in the workplace; accordingly, we welcome applications for employment from all qualified candidates, regardless of race, color, gender, national origin, religion, age, sexual orientation, gender identity, gender expression, genetic information, individuals with disabilities, pregnancy, marital status, status as a protected veteran or any other status protected by applicable law.

Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are acco