Senior SEO Manager

About Us

Scorpion is the leading provider of technology and services helping local businesses thrive. We do this by helping customers understand local market dynamics, make the most of their marketing, and deliver experiences their customers will love. We offer tools to know what’s going on with marketing, competitors, and customers. We offer a unique blend of AI support and teams of real human people with local expertise committed to customer success. At Scorpion, we are ready to do whatever it takes to help our clients reach their goals. Our technology and personalized tools bring everything together to help local businesses easily understand their unique business, market, and customer needs. We put SEO, Reviews, Advertising, Email Marketing, Chat and Messaging, Social Media, Website, Lead Management, Appointment Scheduling, and more to work for local businesses. We’re a technology-led service with a human touch.

About the Role

The Senior SEO Manager is a key contributor on Scorpion’s Enterprise Optimization Team, responsible for driving measurable organic performance for a portfolio of franchise and multi-location clients. This role operates at the intersection of technical SEO, content strategy, and client communication—translating complex search data into clear, actionable recommendations that align with client business goals.

As AI-driven search continues to reshape how visibility is measured and won, the Senior SEO Manager plays a critical role in staying ahead of industry shifts. This includes advising on AI search presence and brand authority alongside traditional ranking metrics. You will partner closely with Account Managers, the Optimization Team, and cross-functional partners in Content, Social, and Product to deliver cohesive SEO strategies that move the needle for clients.

The ideal candidate brings a deep technical SEO foundation, strong client-facing communication skills, and the strategic instincts to balance short-term wins with long-term organic growth. You are comfortable owning complex accounts, mentoring teammates, and contributing to team-wide initiatives and processes.

Scorpion Internal Title: Senior Ranking Strategist, Enterprise 

What Your Success Will Look Like

• Client Strategy & Account Management
  • Develop and manage SEO strategies for a portfolio of franchise and multi-location clients, ensuring alignment with client business goals and measurable performance outcomes.
  • Serve as a senior point of contact for high-value accounts, providing strategic oversight and proactively identifying opportunities for growth and expansion.
  • Collaborate with Account Managers to communicate performance insights clearly and drive client satisfaction.

• Technical SEO Experience
  • Lead comprehensive SEO audits covering site authority, technical health, organic performance, and content structure for both prospective and active clients.
  • Diagnose complex technical SEO issues, identify root causes impacting performance, and translate findings into clear, actionable recommendations.
  • Maintain proficiency across core SEO platforms and apply learnings to continuously improve processes and client outcomes.

• Team Collaboration & Leadership
  • Act as a senior resource within the Enterprise Optimization Team, providing mentorship and escalation support to Ranking Strategists.
  • Contribute to team-wide process improvements, scalable frameworks, and cross-functional initiatives with Content, Social, and Product partners.

• Optimization in the New AI Landscape
  • Monitor and advise on clients’ visibility in AI-driven search environments, leveraging available tools to track brand presence and off-platform signals.
  • Stay current on algorithm updates and AI search developments, bringing insights back to the team and client base.
  • Help educate Account Manager teams and clients on evolving search metrics and the growing role of AI in organic visibility.

Who You Are And What You Bring

• Education
  
  • Bachelor’s degree in Marketing, Communications, Business, or a related field — or equivalent experience.

•  Experience
  • 3+ years of experience in SEO, with a demonstrated track record in client-facing or agency roles managing complex or high-value accounts.
  • Proven ability to build SEO plans directly tied to client business objectives and measurable outcomes.
  • Familiarity with AI search tools and emerging approaches to visibility measurement.
  • Experience working with franchise, multi-location,