Sr. Manager, Qual UX Custom Research

Sr. Manager, Qual UX Custom Research

Location – LA (hybrid) or NYC (Hybrid)

 

MarketCast combines the power of research, technology, and data science to help marketers and researchers maximize their advertising impact and unlock brand Fandom.

Our data and insights guide critical marketing decisions, helping brands determine which fandom audiences to prioritize and product benefits to communicate, in addition to developing, launching, and measuring brand and advertising campaigns across media platforms. Today our clients represent the biggest names in entertainment, tech, consumer brands, and sports and video games, and our impact touches the lives of billions of people around the globe.  #FandomIsOurJam

We’re looking for:

• Someone who is excellent at managing the design and execution of custom qualitative insights projects tailored to answer client objectives—from planning through moderation to delivering clear, strategic recommendations.
• Someone with UX research experience who is confident conducting usability tests, in-depth interviews, and exploratory studies to help clients improve digital experiences.
• An insightful researcher who can see the patterns in qualitative data and concisely tell a compelling story, drawing out actionable insights—not just what users said, but what it means and what to do next.
• A strong communicator—written and verbal. We value clarity, storytelling, and the ability to frame questions, insights, and implications with impact.
• A collaborator who works seamlessly with internal Research Operations teams to align on recruitment criteria, coordinate logistics, and ensure a smooth fieldwork process.
• A mentor who can guide junior team members at every stage of the research process and who isn’t afraid to roll up their sleeves to get the work done.
• Someone who loves building consultative, long-term client relationships—we believe business is about people, and we value the trust that’s built over time.
• A team player—we are stronger together. We care about what is accomplished and how we worked together to achieve it.
• Creative thinker, curious mind, and strategic brain
• Someone who enjoys the social media and tech space, with curiosity about how people engage with emerging technologies – we work with some of the biggest names in each category.

It’ll be helpful if you have:

• At least 6 years of experience in custom primary qualitative research, ideally with both UX and strategic research projects under your belt.
• Demonstrated experience working on UX-focused research (e.g., digital experiences, AI tools, usability studies, product innovation).
• A Bachelor’s degree in Social Sciences, Economics, Business, Marketing, Psychology, HCI or a related field.
• Comfort working in agile or rolling research environments, where priorities evolve and speed matters.
• Strong collaboration habits with both internal teams and clients.
• Proficiency in basic Office/Google tools, comfort with communications tools such as Slack, and familiarity with research platforms like Discuss.io or similar.

Benefits and Perks:

• Medical, Dental, Vision
• 401(k) Company Match
• Freedom Leave
• Health & Wellness Events & Benefits
• Professional & Personal Growth & Learning Opportunities
• And, more

Our Purpose:

Fandom connects people with shared passions and builds communities around them. It offers them space to express their joy and love, whether that’s for superheroes, sports teams, or even small batch whiskeys. At MarketCast, we believe in the power of fandom. It’s as important for brands as it is for action heroes and we do fandom research, data science and analytics better than anyone on the planet. This obsessive focus on fans helps the world’s top creators, media platforms, and sports leagues transform followers into fanatics and investments into impact.

Our Core Values

Curiosity Makes Us Tick 

Our love of learning manifests in everything we do - from the surveys we field and the datasets we analyze to the technology we develop. Where others pause, we push forward, uncovering hidden meaning and answers. Always learning, always looking for more. 

We Celebrate Wins 

Whether its wowing clients with research or solving everyday challenges, we pause to honor great work and everyone who plays a role in it. We acknowledge and recognize great work and hustle that helps deliver the very best outcomes.

Trust is Always Trending 

Trust means every