Hospice - Post Acute Care Liaison (Marketing / Business Development)

Description

As a Hospice Hospital and Post-Acute Liaison Sales Representative, you will be responsible for establishing and maintaining relationships with hospitals and post-acute care settings (e.g., nursing homes, rehabilitation centers, assisted living facilities) to promote and drive referrals to our hospice services. You will serve as a key point of contact between our hospice organization and healthcare providers in both hospital and post-acute settings to increase awareness, educate on our services, and ensure a steady stream of patient admissions. The ideal candidate will have a strong background in sales, excellent communication skills, and a passion for providing compassionate end-of-life care. Represent Transitions and its services in a competent professional and responsive manner. Interact with Transitions patient care management and staff in a team fashion consistent with the Organization’s service and teamwork culture. Maintain standards of high-quality customer service in compliance with federal and state regulations and guidelines. Manage related expenditures in a fiscally responsible manner in accordance with the Company's budget. Travel as necessary.

What We Offer:

We offer competitive salary, benefits packages and a supportive and collaborative environment with room to grow.

• Auto/Gas Allowance
• Medical, Dental, Vision, Life Insurance
• Tuition Reimbursement
• Travel Reimbursement
• Company Equipment
• 401k with company match

DUTIES AND RESPONSIBILITIES

• Build and maintain strong relationships with hospital administrators, physicians, nurses, and other healthcare professionals to promote our hospice services.
• Develop and execute a strategic sales plan to generate and increase hospice referrals from hospitals and post-acute care settings.
• Conduct regular visits to hospitals and post-acute care settings to meet with staff, provide educational materials, and offer support to facilitate referrals.
• Collaborate with the hospice team to ensure a smooth admission process for patients referred from hospitals and post-acute care settings.
• Organize and participate in healthcare events, conferences, and seminars to increase awareness of our hospice services within the medical community.
• Monitor and analyze referral trends, competitor activities, and market conditions to identify growth opportunities and adjust sales strategies accordingly.
• Provide timely and accurate reports on sales activities, outcomes, and challenges to the management team.
• Stay informed about industry regulations, healthcare policies, and hospice-related developments to ensure compliance and inform marketing strategies.
• Work closely with the marketing team to develop materials, campaigns, and strategies to promote hospice services to hospitals and post-acute care settings effectively.
• Being a team player is expected. Work with the Care Manager and the team to get aresolution to issues.
• Participate in evening/weekend call for admissions as required, in a competent and responsive manner.

Requirements

QUALIFICATIONS

Education and Experience

• Bachelor’s degree in business, Healthcare Administration, Marketing, or a related field or equivalent experience.
• Proven track record of success in sales, preferably in the healthcare or hospice industry.
• Knowledge of the hospice industry, end-of-life care, and related medical terminology.
• Exceptional communication and interpersonal skills to build and maintain professional relationships with healthcare providers.
• Strong negotiation and presentation skills to effectively promote hospice services and handle objections.
• Ability to work independently and as part of a team, with excellent time management and organizational abilities.
• Willingness to travel frequently to visit hospitals and post-acute care settings within the assigned territory.
• Demonstrated compassion and empathy for patients and their families facing end-of-life challenges.
• Proficiency in using sales and CRM software to track leads, manage accounts, and analyze data.
• Ability to work in an interdisciplinary setting.