Marketing Manager, Segments & Strategic Solutions

Arjo is seeking a results-driven Marketing Manager, Segments & Strategic Solutions to lead the development and execution of strategic and tactical marketing initiatives aimed at driving revenue growth within the medical products rental market, programs division & across segments. In this dynamic, cross-functional role, you will be responsible for creating and implementing comprehensive internal and external marketing strategies designed to increase market share, revenue, and profitability.

Day-to-day functions:

• Lead the development and execution of strategic marketing initiatives, plans, and programs across the rental portfolio, key program divisions (MOVE, Insight), and various customer segments.
•  Drive comprehensive go-to-market strategies and product launch plans, including positioning, messaging, promotional campaigns, pricing, and sales enablement tools.
• Oversee business operations for the rental fleet, managing distribution and manufacturer partnerships while owning local market evaluations and driving commercialization efforts.
• Plan and execute plans to engage key decision-makers and build strong relationships with Key Opinion Leaders (KOLs) in targeted markets.
• Collaborate closely with Arjo Sales and regional leadership to develop and implement key account strategies focused on growth, customer retention, and regional performance.
• Manage lifecycle activities for assigned product lines, including technical sales support, advertising and promotions, competitive analysis, pricing strategy, and demand forecasting.
• Identify and implement process improvements and resource optimization opportunities to drive greater efficiency and cost effectiveness across the product portfolio.
• Leverage market intelligence and competitive insights to continuously refine marketing strategies and ensure responsiveness to evolving market dynamics.

Qualifications:

• Bachelor’s Degree in Marketing or related field (Master’s/Advanced degree is a plus).
• Minimum of 5-7+ years of revenue-driving marketing/product management experience.
• Prior experience in the medical device, healthcare or related industry is highly desired.
• Prior downstream marketing and/or strong sales experience is preferred; formal leadership experience a plus.
• Executive-level communication, interpersonal, organizational, and presentation skills.
• Proven success in managing large, complex, cross-functional programs from conception to completion.
• Proficient in Microsoft Excel, Outlook, PowerPoint, Word, and other database concepts.

Our Total Rewards Programs reflect who we are as an organization and the value we have in our people. Our programs support our commitment to open communication, ethical behavior and safety, and growth and development of our employees.

These are the program elements:

• Total Cash – Base pay of $120,000.00 - $140,000.00 and variable compensation are the primary elements of the Arjo Base Compensation program. These vary depending upon the nature of the job.
• Benefits – We provide a compe