Sr. ABM Marketing Manager

Netradyne harnesses the power of Computer Vision and Edge Computing to revolutionize the modern-day transportation ecosystem. We are a leader in fleet safety solutions. With growth exceeding 4x year over year, our solution is quickly being recognized as a significant disruptive technology. Our team is growing, and we need forward-thinking, uncompromising, competitive team members to continue to facilitate our growth.

POSITION SUMMARY:

Netradyne is looking for a strategic and data-driven Senior ABM Marketing Manager to lead our account-based marketing initiatives and help us scale our enterprise outreach. You will work closely with sales and marketing leaders to develop and execute high-touch marketing programs to move target accounts through the sales pipeline. You will also collaborate with operations, media relations and other cross-functional teams to implement these programs.  

Netradyne is a fast-growing company creating cutting-edge AI technology to make our roads safer. Our fleet solutions save lives, improve safety, create efficiency, and impact profitability.  

ESSENTIAL FUNCTIONS:

• Partner closely with sales and cross-functional teams to integrate ABM initiatives with broader go-to-market strategies, ensuring seamless execution and measurable business outcomes. 

• Own the strategy, planning, execution and measurement of strategic 1:1 and 1:Few ABM programs for target accounts, leveraging data-driven insights to accelerate deal cycles, drive revenue growth, and expand account penetration.  

• Design personalized multi-touch campaigns which include digital strategies, executive experiences, and account- and persona-specific messaging.  

• Plan and execute first-party bespoke events--in person and virtual. 

• Plan presence at and attend events and trade shows, regional events and other in-person opportunities.   

• Develop and implement strategies to help nurture leads for Sales’ target accounts.  

• Help create customized marketing materials for target accounts. 

• Continuously optimize programs based on data and Sales feedback. 

QUALIFICATIONS:

• Bachelor's degree or equivalent industry experience required. 

• Minimum 8 years of relevant B2B marketing experience. 

• Proven success in planning and executing ABM campaigns that drive pipeline and revenue. 

• Strong understanding of B2B buyer journeys and enterprise sales cycles. 

• Experience with ABM platforms and CRM/marketing automation tools. 

• Data-driven mindset with the ability to interpret metrics and optimize campaigns. 

• Experience managing and implementing regional events, executive/bespoke events, webinars, trade shows, and third-party sponsorships.  

• Experience with analytics and a passion for proving marketing results across the marketing and sales funnel. 

• Excellent project management, communication, and relationship-building skills. 
• Willingness to travel up to 50% as needed. 

EDUCATION:

• Bachelor's degree or equivalent industry experience required. 

This position reports to our San Francisco office 2x per week

Compensation Package:

• Annual Salary: $145,000 - $180,000 + eligibility for yearly bonus
• Company equity
• Company Paid Health Care, Dental, and Vision Coverage for you and most of your dependents
• Generous PTO and Sick Leave
• 401(K) with generous company match
• Disability, Life Insurance and Ancillary Benefits
• And much more!

 

California Pay Range$145,000—$180,000 USD

We are committed to an inclusive and diverse team. Netradyne is an equal-opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran s