Manager, Integrated Marketing
Live Nation EntertainmentAbout the role
Job Summary:
WHO ARE WE?
Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.
WHO ARE YOU?
You are a passionate and motivated Integrated Marketing/Ad Sales Marketing professional, who is resourceful, innovative, forward thinking and committed. Within Live Nation Entertainment’s Media & Sponsorship Division, our people embrace these qualities. If this sounds like you then please read on!
THE JOB
Live Nation’s Integrated Marketing team creates strategic, insights-driven partnerships that harness the cultural power of live music to meet complex brand objectives. As a Manager, Integrated Marketing on our team, you will lead the development of brand-specific marketing proposals that strategically apply Live Nation’s portfolio of media and sponsorship assets. In this highly collaborative role, you will serve as a key contributor in shaping campaign strategy, enhancing cross-functional workflows, and driving new business growth. You will also have the opportunity to work within multiple categories, with specific focus being fashion, beauty, skincare, personal care.
Please note that this role requires you to be in 3-4 times a week at our NYC office.
WHAT THIS ROLE WILL DO
Learning and Knowledge
Source and synthesize research (e.g., syndicated, social, fan insights) to shape strategic recommendations and strengthen pitch effectiveness.
Stay current on industry trends, client categories, and competitive strategies, and actively share insights with the team.
Develop an understanding of pricing, valuation, and budgeting principles across key verticals.
Program and Proposal Development
Lead the end-to-end development of marketing programs for prospective brand partners, leveraging Live Nation’s portfolio of assets, fan data, and media products.
Author and design marketing proposals and white papers with a focus on clarity, strategic storytelling, and visual impact.
Construct final program budgets using established pricing structure and profit margin targets
Facilitate and structure brainstorm sessions, distilling input into actionable ideas and fully formed campaign concepts.
Develop integrated solutions that address client needs while managing internal resources and timelines effectively.
Communication and Relationship Building
Navigate internal systems and processes to drive deliverables, collaborating closely with subject matter experts and business leads.
Independently draft professional communications tailored to both internal stakeholders and external clients.
Contribute meaningfully to team meetings and client discussions, providing objective insights and presenting confidently.
Champion cross-functional collaboration by identifying opportunities for alignment and offering solutions to workflow or communication gaps.
WHAT THIS PERSON WILL BRING
3–5+ years of experience in advertising, marketing, media, or brand partnerships, ideally within a fast-paced agency or ad sales environment.
Proven ability to independently lead complex sponsorship-focused marketing programs, from concept development to final deliverables.
Strong writing, presentation, and verbal communication skills with experience tailoring messaging to executive and client-facing audiences.
Proficiency in marketing research tools and methodologies, with the ability to extract insights and apply them to strategic challenges.
Experience facilitating team ideation and cross-functional collaboration, with a focus on driving efficient, solution-oriented outcomes.
Fluency in Keynote and Excel for proposal and budget development.
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