Business Development Officer
Freedom Federal Credit UnionAbout the role
The Freedom Federal Credit Union Difference
Freedom Federal Credit Union believes that a great member experience begins with a great team member experience. We value our team members not just for their talent, but also for the difference they make to our members and the communities we serve. We strive to help our team members live up to their fullest potential, and, with that in mind, provide each of them with a healthy, safe, and positive, yet challenging, work environment. A positive work-life balance, personal growth, purposeful work, and recognition of accomplishments are an essential part of what we offer. We’re looking for people to join our team, who share our vision and passion to make a positive financial impact on our members’ lives. If you’re ready to take the next step, join Freedom to truly make a difference.
This position is eligible for a $500 sign-on bonus.
Summary:
The Freedom Federal Credit Union Business Development Officer is responsible for growing membership through area businesses and Select Employee Groups (SEGs) as well as through Community Outreach, virtual and online meetings, and Financial Literacy Programs within our current field of membership. Including but not limited to Baltimore, Carroll and Harford County as well as Baltimore City. Responsible for demonstrating leadership in support of the credit union's vision and mission, ensuring members are provided with exceptional service.
Essential Duties & Responsibilities:
- Responsible for the strategic direction, maintenance, support, and nurture of new and existing memberships obtained through the Select Employee Groups (SEGs) in the portfolio.
- Responsible for the identification, solicitation, outreach, and initial facilitation of new SEG partnerships that will enhance the opportunity for Freedom Federal Credit Union to add new memberships and to cross-sell a full suite of products and services.
- Responsible for the achievement of business development goals, tracking the profitability of each SEG relationship and identify/solicit potential new membership opportunities.
- Responsible for establishing a plan to identify new SEGS that directly result in profitable retail memberships for the credit union.
- Plan, coordinate, direct, and oversee business development efforts to ensure Member Services has the tools needed to nurture and continue penetration of SEG groups.
- Manage product penetration through the use of business visits, virtual events, financial educational opportunities, community activities, mail campaigns, marketing enrollments, and calling programs.
- Develop and establish referral opportunities within SEG groups to prompt existing members to recommend new members and add services.
- Manage SEG groups to ensure their retail members are completely satisfied with the services they receive.
- Promote the entire product portfolio within each SEG group; manage sales activities efficiently and effectively remotely at SEG partner locations.
- Oversee, identify, and support member growth, upsell and cross sell initiatives; driving member acquisition, activation, retention, and cross-sell/upsell opportunities within Freedom’s existing SEG relationships
- Support and execute the strategic plan for outreach and penetration of Baltimore, Carroll, Harford counties and Baltimore City.
- Responsible for the management and negotiation of SEG contracts and donations in the portfolio, as well as identifying new opportunities.
- Provide input on creative programs to support all business development and marketing efforts to nurture and continue penetration of SEG groups.
- Identify, create, and establish calling programs, marketing enrollments, business visits, educational opportunities, community activities, mail campaigns, and outbound calling. Identify, develop, and establish referral opportunities within SEG groups to prompt existing members to continually recommend new members and add services.
- Manage SEG relationships to ensure members are completely satisfied with the services they receive; actively promote the entire product Freedom Federal Credit Union portfolio within each SEG group
- Manage the Business Development reporting and audit process to ensure report accuracy, new account set up compliance, and activity results.
- Responsible for working effectively with other departments within Freedom to identify opportunities for new relationships to maximize revenue for the Credit Union.
- Responsible for the identification of Business Development training opportunities within Freedom including directly working with Learning & Development and implementation for both new hires and existing team members.
- Responsible for creating and maintaining a symbiotic rela
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