Lead Performance Manager

Company Description

At RIVO, you will find we recognize hard work and performance, foster a culture of growth, and encourage collaboration across departments. We value the unique skills and experiences that each employee brings to the table, recognizing that this diversity strengthens our company and helps us fulfill our core values: Respect, Integrity, Value, and Opportunity. If you share these same values and are eager to grow both personally and professionally, we encourage you to explore opportunities with us and apply today to join our dynamic team! 

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Job Description

We’re actively seeking an experienced, industry‑savvy Lead Acquisition professional to help us refine our new business sales lead purchasing strategy with velocity and precision. This is an exciting opportunity where optimizing spend, elevating lead quality, and partnering with Sales and Loan Underwriting will add incredible value and drive measurable impact across the organization. 

If you’ve partnered with (or worked for) lead aggregators in the financial‑services space — especially within installment lending — and you thrive in environments built on transparency, collaboration, curiosity, and continuous improvement, we’d love to speak with you. Apply today! 

What We’re Looking For: 

• Direct experience in the consumer‑finance lead ecosystem, installment loan lead sales, or lead acquisition.
• Expertise working with large lead aggregators (or directly for one), with a solid understanding of pricing models, pricing logic, decision trees, and factors that influence lead traffic quality. 
• A data‑driven mindset with the ability to connect performance metrics to sales conversion and revenue outcomes.
• Strong vendor‑management, relationship‑building, and negotiation skills that balance cost, quality, and volume.
• A collaborative approach, partnering seamlessly with Sales, Leadership, Underwriting, Data, and Technology teams.
• High attention to detail — especially when managing budgets, contracts, and performance dashboards. 

What You'll Do: 

• Own and optimize a $10M+ annual lead acquisition strategy, driving revenue growth by balancing cost, quality, and conversion from a diverse network of 10–20 lead providers.
• Develop and execute a data‑driven lead purchasing plan, analyzing performance trends, conversion metrics, and ROI to continually refine spend and improve results.
• Build and manage strong vendor partnerships, negotiating pricing, monitoring lead quality, and ensuring top performance from industry aggregators—especially within financial services and installment lending.
• Partner cross‑functionally with Sales, Underwriting, Data & Technology teams to integrate lead data, streamline feedback loops, enhance reporting accuracy, and support sales productivity.
• Identify emerging opportunities by evaluating new lead sources, industry trends, and competitive shifts, providing strategic recommendations that keep RIVO ahead of the market. 

Qualifications

What You Bring: 

• 5+ years in lead purchasing, lead sales, customer acquisition, or performance marketing — ideally within financial services or installment lending.
• Bachelor’s degree in Analytics, Marketing, Business, or a related field is a plus. 
• Proven experience negotiating with or working for lead aggregators or high‑volume lead providers. 
• Experience leveraging Tableau and advanced Excel for data visualization, reporting, and analysis (complex formulas, pivot tables, dashboards). 
• Strong analytical skills and knowledge of statistics and standard analytical research methods, processes, and procedures.  
• Demonstrated ability to balance spend strategy, quality control, and conversion optimization. 
• Excellent interpersonal, leadership, conflict resolution, and team management skills. 
• Excellent problem-solving and critical thinking abilities. 
• Excellent attention to detail, time management, and organizational skills. 
• Excellent verbal and written communication