Senior Manager New Markets (m/f/d)

JOIN OUR TEAM As a Senior Manager New Markets , you'll join our New Markets team and report to the VP New Markets. The team is responsible for expanding and scaling geographically. We've expanded Westwing’s footprint from 11 to 23 countries recently and we're not stopping there. The role covers defining the go-to-market approach for new markets and particularly focuses on bringing those markets live and scaling them. You will work closely with other New Markets team members and colleagues across the organisation. This role is well suited to a candidate who is motivated to scale a market from the ground up, demonstrates strong attention to detail, and takes ownership and works independently. The position is unlimited and based in Munich . WHAT YOU'LL DO Drive our expansion strategy including market sizing, competitor analysis, positioning and business case modelling and derive clear, well-founded and detailed recommendations on which markets and which entry mode to pursue Own the commercial and go-to-market approach for new markets, from target assortment and pricing to brand positioning and local marketing as well as launch planning and translate it into a concrete, milestone-based implementation plan Lead and deliver the workstreams that bring a market to launch readiness, with a particular focus on commercial and marketing topics but also navigating confidently along the interface with sourcing, operations, customs, legal, tax and tech topics Own the KPIs that matter once a market is live, including set up the relevant KPI dashboards, identify and act upon what's driving or holding back commercial performance, stay on top of recent developments and continuously sharpen the playbook and derive measures to improve growth and profitability Run customer surveys to understand the local customer, and make sure the customer experience is flawless from day 1 after launch Prepare recommendations to senior leadership and ensure stakeholders are aligned YOU COME WITH 5+ years of relevant experience in business building, strategy and/or consulting, ideally combined with a proven track record in commercial and/or marketing functions; experience in consumer/lifestyle businesses is a clear plus Strategic and analytical thinking, with the ability to build business cases and financial models from scratch, structure complex and ambiguous problems, and develop creative, customer-centric solutions Hands-on mentality with a strong sense of ownership, driving topics independently from analysis through implementation. You prioritise pragmatically, execute with speed, and balance attention to detail with getting things done Strong project management skills, with experience leading complex initiatives across multiple workstreams and stakeholders, while ensuring accuracy and delivering high-quality, well-founded work Excellent written and spoken English communication skills; German is a plus Proficiency in Microsoft Office, particularly Excel and PowerPoint; familiarity