Manager, Integrated Planning - Roundel Go-To-Market

The pay range is $73,000.00 - $132,000.00

Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.

About us:

Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here.

Roundel is Target’s entry into the media business, a sell-side business built on the principles of first-party (people-based) data, brand safe environments and proof that our marketing programs drive business results for our clients. We operate with the ethos of trust and transparency and that media works best when it works in everyone’s best interest. At the very root of that, Roundel leverages our on-platform and off-platform solutions to drive business growth for our clients and redefine “value” in the industry by solving core industry challenges vs. copy current industry methods of operation. We are here to drive a key growth initiative for Target and to lead the industry to a better way of operating.

Integrated Go-to-Market (iGTM) is the connective tissue between Roundel, Target, and brand partners—designed to deliver cohesive, scalable, and high-performing marketing strategies across Target’s most important commercial, seasonal, and pyramid priorities.

Within iGTM, the Go-to-Market Strategy Manager for Seasonal & Category Integrated Planning is a strategic role that leads sales strategy development for Target’s most important retail moments. This role combines strategic thinking and creative execution to connect enterprise priorities with guest insights, driving growth for Roundel through impactful content and marketing initiatives.

Core Responsibilities

Partnership & Collaboration

• Day-to-day pyramid integrated marketing partner (E&B, F&B or Discretionary) in Partner Solutions Group and Enterprise 

• Collaborate with internal teams to identify and integrate enterprise priorities into revenue-driving strategies

• Partner across immediate Go-To-Market team to ensure enterprise alignment and maximize growth

Strategic Support & Content Creation

• Create cohesive, holistic partner-facing pitch materials and sales collateral for key enterprise moments 

• Provide strategic sales thought partnership to Partner Solutions Group to drive growth through key moments 

• Integrate uniquely Target opportunities into key moment sales materials 

Market Intelligence & Analysis

• Maintain deep understanding of retail media landscape, Roundel product suite and value proposition to inform storytelling 

• Translate market insights into actionable sales strategies and messaging 

• Analyze performance, identify insights, and optimize future seasonal strategies based on results

Project Management & Process Development

• Lead and manage multiple concurrent projects with varying timelines and stakeholders.

• Coordinate with cross-functional teams to gather requirements and ensure alignment.

• Establish and maintain efficient workflows, routines, and operating practices to ensure consistent and high-quality collateral execution.

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

About you

• 5+ years of experience in go-to-market strategy, sales, marketing, sales enablement or retail

• Strong cross-functional leadership, communication, and storytelling skills

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