Lead Field Marketing Manager

Who we are

Findigs is on a mission to make renting work for all of us. Renting is one of life's most critical experiences, yet the process is often slow, opaque, and unfair. We're changing that by building the first end-to-end platform that turns complex screening into a seamless, high-trust experience for both property managers and renters.

We're growing fast, fueled by $78M in funding from the investors behind companies like Affirm, Gusto, and Uber. With a data-backed product that allows our customers to make smarter, more predictable decisions, and a team dedicated to transparency and precision, we're not just improving the rental process; we're setting the new standard for the entire industry.

We're aiming to double our impact this year, and we need builders, thinkers, and problem-solvers to help us scale. If you're ready to modernize one of the most essential industries, we'd love for you to be a part of it.

The Team

The Marketing team at Findigs operates at the intersection of product, sales, and revenue, with a mandate to build the Findigs brand in the market and convert that presence into pipeline. We are a lean, high-ownership team that moves fast and uses AI to do more with less.

This role sits within Marketing and reports directly to the VP of Marketing. You will work in close partnership with the Sales team, SDRs, and the incoming Senior PMM to make sure every event, webinar, and community touchpoint Findigs shows up at is converting into real business outcomes.

The Role

We're looking for a Lead Field Marketing Manager who understands that events are not a brand exercise, they are a pipeline engine. You will own 10 to 20 events per year end to end. This includes everything from sourcing and negotiation through on-site execution and post-event follow-up, and you will be accountable for the pipeline each one generates.

You will have the opportunity to build the system around each event: the right target account list going in, the SDR and AE activation happening on the floor, the follow-up sequences that convert meetings to opportunities, and the clear-eyed read on which events earned their budget and which ones did not. You will also run Findigs' webinar program, build community relationships with property managers and industry operators, and partner with the Sales team to make sure field marketing is one of the most productive pipeline sources in the company.

The best field marketers we have seen treat every event like a mini GTM campaign with a defined ICP, a before-during-after playbook, and a pipeline number attached. 

Where you will make an impact:

Events and Conference Management

• Own Findigs' full event calendar: research, evaluate, and select 10 to 20 events per year based on ICP fit, pipeline potential, and cost efficiency.

• Manage all end-to-end logistics: vendor negotiation, sponsorship agreements, booth design, staffing, travel, and on-site execution.

• Build a standardized GTM activation model for each event: target account list, pre-event SDR and AE outreach, on-site engagement strategy, and a post-event follow-up playbook that moves conversations into pipeline within 5 business days.

• Run a post-event pipeline review with Sales after every major event and make clear invest, adjust, or cut decisions based on actual ROI.

• Use AI tools to accelerate event research, build outreach sequences, generate follow-up content, and reduce manual coordination overhead.

Owned Events and Findigs Experiences

• Produce Findigs-owned events: executive roundtables, customer dinners, property manager meetups, and invite-only experiences that build deep relationships and create pipeline that conferences cannot.

• Own all production logistics from concept to debrief: venue, catering, AV, run of show, and guest experience.

• Partner with the Senior PMM to ensure owned events are a genuine brand and thought leadership moment, not just a social gathering.

Webinars and Virtual Events

• Own and run Findigs' webinar program: topic selection, speaker sourcing, promotion, production, and post-event lead follow-up.

• Design webinars that are genuinely useful to property managers, not marketing pitches, with the goal of becoming a trusted industry resource.

• Build a repeatable production process and track performance against pipeline influence, lead quality, and audience growth.

Community and Relationship Building

• Identify and invest in the communities, associations, and industry groups where Findigs' buyers spend time.

• Build Findigs' presence in these communities throug