SAP Strategic Sr. Integration Marketing Manager Launch and Moments Marketing

We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from. 

 

ABOUT SAP LAUNCH AND MOMENTS MARKETING

 

At SAP, we trust each other to do our best work where it works best for us and our teams. This role offers both hybrid or remote work options based, meaning you can work from home and commute to an office, depending on what’s best for you and when it is important for your team to be together, or this role can be performed remotely. The only requirement is that you work between EST to PST time zones. We’re looking for a strategic and operationally driven experienced marketer to be a part of defining the future of SAP marketing. This person will influence and lead activation and program strategies, anchored in our business objectives and marketing strategy.

 

JOB DUTIES

• Critical partner to global brand, product, content, and integrated marketing teams in realizing the potential of omnichannel experiences and engagement, led by data and a customer first mindset.
• “Connective-tissue” across brand strategy, products and services marketing, and our comms strategy to help ensure delivery of a cohesive approach to global storytelling and amplification.
• Align with business stakeholders and cross-functional teams to identify gaps, outline scope, deliverables and required resources for new strategic initiatives across corporate marketing.
• Help increase visibility and priority setting across content and campaigns via the launch, process management and ongoing enablement of a scalable, GTM intake and activation approach across corporate marketing.
• Help manage the development and maintenance of a scalable launch GTM playbook, capturing best practices that drive measurable outcomes against our business and marketing objectives. Continuously evaluate and improve marketing processes to increase efficiency and effectiveness.
• Monitor program performance, identifying opportunities for optimization and improvement and providing regular status updates to stakeholders. Ensure lessons learned are applied to future projects.
• Champion SAP brand values, principles, expression, and guidelines across the company, and partner with cross-functional teams to drive adoption and integration of strategic programs into all touchpoints and experiences.

 

MINDSET & COMPETENCIES

• A change agent, motivated by simplification and improving ways of work. The Moments Marketing team is on a quest to make the digital experience at SAP better and our approach must be transformed if we expect to win the cloud business.
• Willingness to roll up your sleeve to get the work done. You are comfortable with ambiguity, detail oriented and highly adaptable.  The Corporate Marketing team has a hands-on culture, and this job is a hands-on role.
• Strong project management skills and experience managing cross functional teams.  This role will rely on other teams within Corporate Marketing and other areas within Marketing & Solutions to get things done.  It will be your job to help others and collaborate to move forward.   

EDUCATION AND EXPERIENCE

Minimum qualifications:

• 8-10+ years of marketing and communications experience, specializing in digital, with progressive growth in responsibilities
• Degree in business, marketing, or equivalent experience
• Experience working in an agile, highly matrixed environments