Jobs and Careers
VF

Altra: Product Director

VF Corporation
United Statesfull_timeVerifiedPosted 2 Jul 2025
💰 $194,400/yr($155,520/yr$194,400/yr)

About the role

At Altra, we are on a never-ending journey to seek out opportunities to unlock potential in ourselves and others and to create a more diverse and inclusive running community. When we’re all working together as the best versions of ourselves, we can feel empowered both individually and as a community.

So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team of people driven to discover more about ourselves and the world around us, Altra just may be the place for you.

To learn more about our values and our culture, visit Altra Careers or www.altrarunning.com.

What will you do?


The Product Director is responsible for the seasonal and long-term product strategy and execution of Altra’s global footwear products as we look to expand our product line.

  • Oversee the Product strategy for Altra.
  • Provide leadership for the Triad teams as the consumer, market, and business expert during the footwear creation process, while ensuring key go to market calendar milestones are met.
  • Identify and capitalize on opportunities for product innovation. Partner regularly with the Merch Director.
  • Foster a highly collaborative working relationship across all departments and with key external stakeholders.
  • Lead and manage a team of product managers
  • Be the ‘authority’ on the Altra consumer mindset, motivations, product needs/wants and shopping behaviors.
  • Monitor running trends in the industry and implement creative strategies to stay ahead of the competition.
  • Manage external and sourcing relationships enabling the execution of Altra’s product innovation agenda.
  • Lead pre-season processes setting financial and forecasting targets in partnership with Merch Director.
  • Lead architect and motivator: ensure a highly collaborative triad process and interaction and shared ownership of entire project, from brief to design to prototypes to production.
  • Partner to lead product presentations at key internal meetings and with key accounts.
  • Empower teammates and triads to perform their jobs at a high level. Demonstrate empathy for each function.
  • See beyond the footwear team, understand the impact across functions within the company and connect the dots to create alignment and ensure efficiencies.
  • Regularly travel domestically and internationally to ensure Brand product direction tracks with high-level trends influencing Altra’s competitive space and categories.

What do you need to succeed?

We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 10 years of experience in product development, design, and innovation, as well as a firm understanding of the running industry.

The foundation skills you will need in this position are:

  • Ability to drive vision and strategy across functions while respecting the balance of competing interests.
  • Proven ability to capture consumer insights and translate into compelling product solutions.
  • Demonstrated leadership capability, including ability to motivate and mentor others.
  • Proven track record of developing and launching successful and innovative products.
  • Strong understanding of the Footwear product creation and story-telling process.
  • Highly organized and able to manage multiple projects simultaneously.
  • Innovative in thought with proven ability to utilize vision to drive concepts to new space.
  • Calm under pressure
  • Strong presentation and interpersonal communication skills

What do we offer you?

At Altra, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k).

Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity. Our focus on DEI is at the foundation of who we are and what we do.

To learn more about Altra’s benefits package, follow this MyVFBene