Assistant Content Marketing Manager | Bankrate

 

About Bankrate:

Healthier Wallet, Happier You. We believe that finance shouldn't just be for finance people, and we've made it our mission to make financial education and literacy accessible to everyone since 1976. In 2017, we joined the Red Ventures portfolio of brands that help millions of people make life's most important decisions. With a focus on safeguarding integrity from our 50+ In-house Financial Experts, prioritizing people over profits, and making personal finance personal, we provide a safe growth space for not only our millions of visitors, but the people who work here, too. 

Bankrate helps millions of people do more with their money. Money can be scary. Our suite of tools, content, and courses help make it all a little less intimidating. Bankrate guides savers and spenders through the next steps of their financial journey. Whether you’re buying a home, paying off a loan or saving up for college, we offer 200+ Free Money Tools and Calculators and resources to help you reach your goals. Why Join Bankrate? So you can have a career with us that creates impact. 

About the Assistant Content Marketing Manager Role:

Bankrate’s Authority Building Team (ABT)  is seeking emerging marketing talent to help grow our content marketing strategy. We are looking for someone who thrives in the intersection of creative and analytical thinking and has an established track record of driving results and using data to communicate impact and power decision making. This role will focus on building our content marketing strategy for Bankrate's core verticals: Credit Cards, Mortgage and Home Equity, Banking and Investing, Insurance, or Loans.

What You Will Do:

• Campaign Strategy:
  • Aggregate various data sources to identify opportunities for Bankrate to market our content to publishers
  • Design and pitch campaigns that align with strategic goals of the team
• Execution:
• Contribute to campaign briefs and develop spec sheets to shape campaign execution working closely with editorial staff to develop content and ensure adherence to brand/campaign guidelines
• Be the face of our content marketing team with external publishers handling end to end communication 
• Monitor and update project management system to enable visibility and progress tracking across cross-functional team
• Collaboration:
• Build relationships with key stakeholders across SEO, editorial, product, design  and other distribution channels (social media, newsletter, PR) 
• Identify collaboration opportunities by connecting stakeholder needs/best practices to ongoing initiatives
• Analysis and Reporting:
• Assist with reporting on inputs across a variety of metrics, communicate findings to stakeholders
• Set benchmarks for measuring success and forecast future performance
• Innovate and recommend new initiatives to enhance impact

What We Are Looking For: 

• Someone who wants to work a Hybrid Work Schedule: 
• Ability to work at Red Ventures’ Corporate Headquarters in Fort Mill, SC (South Charlotte) three days a week on Tuesdays, Wednesdays, and Thursdays.
• Ability to work from home on Mondays and Fridays.
• Experience: A self-starting, curious, proven performer with at least 2 years of established success in Content Marketing or a similar role.
• Education: Bachelor's Degree is highly preferred, but not required. Experience can be considered in lieu of Degree. 
• Strong written and verbal communication skills.
• Passion for innovation and collaboration across teams to amplify effectiveness of inputs.
• Skilled at driving strategy using