Senior Analyst, Social Research

Senior Analyst, Social Research.

Location – Remote, USA

We bring together the power of marketing research, technology, and AI to help brands maximize the impact of their advertising and unlock the power of long-term brand Fandom.

Trusted by the Biggest Brands

With a team of over 600 researchers, technologists, and data scientists, along with a powerful portfolio of advertising and brand research solutions, MarketCast has established itself as a Top 10 global marketing research provider. In fact, more than 80% of the top advertising spenders in the U.S. are MarketCast clients. Our marketing research helps them find the right audiences to target, craft ad creative that resonates, and build long-term brand Fandom and customer loyalty

Powered by People, AI and Data

MarketCast believes AI should amplify, not replace, the consumer’s voice in marketing research. By integrating AI models throughout our research process and organization, we’re transforming how researchers work and how research gets done.

All this is supported by our groundbreaking Research Platform, which brings together our AI models, data science, and technology to accelerate the design, delivery, and analysis of our research and the creation of our insight

Sr. Analyst, Social Research

We’re looking for:

We’re looking for someone who loves digging into social media conversations to uncover what people are really saying about movies and talent. As a Senior Analyst on our Social Research team, you will be helping major entertainment and media clients understand the conversations shaping their audiences.  You will deliver reports to clients with a high level of accuracy and contribute to a wide range of tasks including desk research, data analysis and putting together client deliverables including written analyses and/or slides This is a great opportunity for someone who thrives in fast-paced environments, has a passion for entertainment and pop culture, and enjoys turning complex social data into clear, actionable stories.

In this role you will: 

• Analyze social media conversation (volume, sentiment, themes, personas, sample comments) and synthesize findings into actionable insights, leveraging quantitative and qualitative analysis to craft compelling narratives.
• Ensure deliverables are accurate, on time, and aligned with client objectives.
• Maintain high standards for data accuracy, interpretation, and presentation.
• Apply strong organizational skills to prioritize and adapt to changing needs.
• Under the guidance of senior team members, you may assist in communicating with clients on project updates and/or requests.

It’ll be helpful if you have:

• Minimum 2-3 years experience in social analytics, market research, marketing/communications, or related roles.
• Active understanding of all major social media platforms.
• Strong writing and presentation skills with attention to detail.
• Excellent organizational skills & responsive, and able to thrive in a quick-turn environment.
• Interest in and familiarity with entertainment and media trends preferred.

Benefits and Perks:

• Medical, Dental, Vision
• 401(k) Company Match
• Freedom Leave
• Health & Wellness Events & Benefits
• Professional & Personal Growth & Learning Opportunities
• And, more

 

Our Vision:

We are creating the most tech and data-forward research business on the planet, where primary research, AI, and big data work together to solve complex marketing, content, and product development challenges.

Our Values:

Radical Candor

Caring personally while challenging directly – offering feedback that is honest and clear, but always rooted in genuine empathy and respect for the individual.

 

Client Obsession

Maintaining an unwavering focus on understanding and exceeding client needs and expectations, consistently delivering value, and building lasting partnerships through proactive communication, responsiveness, and a relentless commitment to client success.

 

Unmatched Expertise

A level of deep, specialized knowledge and skill that exceeds industry standards, allowing delivery of innovative, tailored solutions to complex client challenges driving superior outcomes. Fostering growth for our talent and establishing a reputati