Job Description Summary

Job Description

We are the makers of possible 

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. 

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. 

Job Overview

We are seeking a proactive and detail-oriented U.S. Marketing Manager to support the execution of strategic marketing initiatives for our Plastic & Reconstructive Surgery (PRS) portfolio. This role will collaborate cross-functionally to drive GalaFLEX brand awareness, product adoption, and market growth. The ideal candidate will also play a key role in e-commerce optimization, sales enablement & training, and regional and national meetings. This role will report to the Senior US Market Development Manager and help develop U.S. strategic market development plans based on market conditions and best practices.

Key Responsibilities:

• Regional and National Meetings:
  • Coordinate logistics and marketing efforts for regional and national conferences including registration, booth set-up, lead generation, post-conference follow-up and performance tracking
• Content Management & E-Commerce Optimization:
  • Assists with brand strategy and message development for new and existing products 
  • Own and manage Showpad and SFDC, ensuring content is current, organized, and easily accessible
  • Subject matter expert on product and customer segment to partner with Digital Acceleration team to map digital strategy (including social and eCommerce) and drive process requirements for successful customer adoption
  •  Engage in MLR process for regional approvals of new messaging, materials and initiatives
• Sales Enablement & Customer Care:
  • Supports marketing programs, projects, and commercial activities including the development of sales tools
  • Create and maintain high-impact sales materials (e.g., competitive collateral, sizzle rings, one-pagers)
  • Support customer care initiatives to drive seamless sales processes, billing resolutions, and order management operations
  • Utilizes analytics and CRM to effectively manage customer data, track engagement, and support sales alignment
• Field Engagement & Training:
  • Serves as a product champion to provide technical support to cross-functional teams, and assist in training, meetings, and conventions nationally 
  • Gather feedback from field teams to inform strategy and initiatives
  • Collaborates with PRS and other business leaders to support strategic customer initiatives  
• US Market Sensing and Competitive Analysis
  • Develops detailed knowledge of regional markets trends, issues, etc. to provide guidance and challenge local decisions, assumptions, and results 
  • Conducts market research and competitive analysis in collaboration with Global Marketing to identify trends and opportunities in the market 
  • Actively encourages and supports a positive culture within the PRS team and the AR&R Platform

Qualifications:

• Minimum of 5 years' marketing experience including downstream marketing in the medical device or combination drug/device industry with a bachelor’s degree required or a minimum of 4 years' marketing experience including downstream marketing experience in medical device or combination drug/device industry with an MBA or MS degree
• Previous experience in women's health or plastic surgery a plus
• Ability to travel domestically (up to 15%) and flexibility to accommodate different time zones required
• Ability to effectively work cross-collaboratively in a fast-paced, high-growth, matrixed environment required
• Analytical and process-oriented with the ability to translate general ideals, concepts, and trends into actionable plans and financial outcomes required
• Strong organizationa