Content Strategy, SVP - Marketing
BlackstoneAbout the role
Blackstone is the world’s largest alternative asset manager. We seek to create positive economic impact and long-term value for our investors, the companies we invest in, and the communities in which we work. We do this by using extraordinary people and flexible capital to help companies solve problems. Our $1.1 trillion in assets under management include investment vehicles focused on private equity, real estate, public debt and equity, infrastructure, life sciences, growth equity, opportunistic, non-investment grade credit, real assets and secondary funds, all on a global basis. Further information is available at www.blackstone.com. Follow @blackstone on LinkedIn, X, and Instagram.
Blackstone’s Marketing team protects and strengthens the Blackstone brand while advancing the firm’s business objectives. The Corporate Affairs Writer will serve as a bridge between marketing and firm’s investment business. In this role, you will develop and implement a global content strategy aimed at financial advisors, individual investors, and LPs. The successful candidate will bring innovative thinking to how the business reaches and communicates with investors, prospects and other industry stakeholder.
Responsibilities:
Develop and execute a content marketing strategy for our core businesses, collaborating closely with content creators across ICS, Private Wealth, and Blackstone Marketing
Provide editorial support to refine and enhance messaging for firmwide and business initiatives (e.g., thought leadership, CIO Office)
Partner with perpetual strategies content leads to create product marketing and educational materials (e.g., macro narratives, video scripts, market opportunity white papers) as well as opportunistic content (e.g., thought leadership, fund launches/raises, high-profile announcements)
Serve as subject-matter expert for content within Marketing
Ensure alignment and consistency of messaging and branding across initiatives Collaborate with teams across Corporate Affairs (public affairs, design, video, events, firm insights, digital) to deliver creative services in support of these efforts, ensuring flawless and timely execution
Qualifications:
10+ years of relevant experience in integrated marketing and communications, ideally within financial services, asset management, or related professional services environment
Demonstrated ability to develop and execute a multi-channel content strategy
Strong project management skills, with experience leading cross-functional initiatives
Exceptional written and verbal communication skills, comfortable interacting with and presenting to senior stakeholders and C-suite executives
The duties and responsibilities described here are not exhaustive and additional assignments, duties, or responsibilities may be required of this position. Assignments, duties, and responsibilities may be changed at any time, with or without notice, by Blackstone in its sole discretion.
Expected annual base salary range:
$190,000 - $225,000Actual base salary within that range will be determined by several components including but not limited to the individual's experience, skills, qualifications and job location. For roles located outside of the US, please disregard the posted salary bands as these roles will follow a separate compensation process based on local market comparables.
Additional compensation and benefits offered in connection with the role consist of comprehensive health benefits, including but not limited to medical, dental, vision, and FSA benefits; paid time off; life insurance; 401(k) plan; and discretionary bonuses. Certain employees may also be eligible for equity and other incentive compensation at Blackstone’s sole discretion.
Blackstone is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, creed, religion, sex, pregnancy, national origin, ancestry, citizenship status, age, marital o
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